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The emergence of free market r...
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ECONIS (ZBW)
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Export marketing strategies for NIC and LDC-based firms
Wortzel, Lawrence H.
;
Wortzel, Heidi Vernon
- In:
The Columbia journal of world business : publ. …
16
(
1981
)
1
,
pp. 51-60
Persistent link: https://www.econbiz.de/10003001127
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22
Women's role portrayal preferences in advertisements : an empirical study
Wortzel, Lawrence H.
;
Frisbie, John M.
- In:
Journal of marketing
38
(
1974
)
4
,
pp. 41-46
Persistent link: https://www.econbiz.de/10003001182
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23
Doctor's choice : the physican and his sources of information about drugs
Bauer, Raymond A.
;
Wortzel, Lawrence H.
- In:
Risk taking and information handling in consumer behavior
,
(pp. 152-171)
.
1967
Persistent link: https://www.econbiz.de/10001879697
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24
Doctor's choice : the physician and his sources of information about drugs
Bauer, Raymond A.
;
Wortzel, Lawrence H.
- In:
Readings in sales force management
,
(pp. 159-173)
.
1968
Persistent link: https://www.econbiz.de/10001879709
Saved in:
25
The marketing dilema of Negroes
Bauer, Raymond A.
;
Cunningham, Scott M.
;
Wortzel, …
- In:
Journal of marketing
29
(
1965
)
3
,
pp. 1-6
Persistent link: https://www.econbiz.de/10001879762
Saved in:
26
The marketing dilemma of Negroes
Bauer, Raymond A.
;
Cunningham, Scott M.
;
Wortzel, …
- In:
The Black consumer : dimensions of behavior and strategy
,
(pp. 239-249)
.
1971
Persistent link: https://www.econbiz.de/10001879777
Saved in:
27
Soviets challenge U. S. marketing : new competitive situation taking shape
Carson, David
;
Wortzel, Lawrence H.
- In:
Business horizons
13
(
1970
)
3
,
pp. 39-44
Persistent link: https://www.econbiz.de/10001975503
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28
Distributor power versus manufacturer power : the customer role
Butaney, Gul
- In:
Journal of marketing
52
(
1988
)
1
,
pp. 52-63
Persistent link: https://www.econbiz.de/10001051415
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29
Privatización de empresas estatales : esperanzas y realidades
Austin, James E.
- In:
Revista INCAE
2
(
1988
)
2
,
pp. 6-21
Persistent link: https://www.econbiz.de/10001068539
Saved in:
30
Soviets challenge U.S. marketing New competitive situation taking shape
Carson, David
;
Wortzel, Lawrence H.
- In:
Business Horizons
13
(
1970
)
3
,
pp. 39-44
Persistent link: https://www.econbiz.de/10005354768
Saved in:
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