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1
Sustainability at Unilever : an interview with Lesly Thorne, Global Sustainability Manager
Thorne, Lesly
;
Mizera, Sue
- In:
The journal of brand management : an international journal
20
(
2012/13
)
3
,
pp. 191-195
Persistent link: https://www.econbiz.de/10009703685
Saved in:
2
Imagegestaltung in der Automobilindustrie : eine kausalanalytische Untersuchung zur Quantifizierung von Imagetransfereffekten
Wehr, Alexander W.
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001607968
Saved in:
3
Global market strategies of US and Japanese businesses
Yip, George S.
;
Johansson, Johny K.
-
1993
Persistent link: https://www.econbiz.de/10000860016
Saved in:
4
Exports and foreign distributional activities : evidence on Japanese firms in the United States
Yamawaki, Hideki
-
1990
Persistent link: https://www.econbiz.de/10000803915
Saved in:
5
Deutsche Unternehmen im Japangeschäft - Markterschließungsstrategien und Distributionswege : [Unters. im Auftr. d. Bundesministers für Wirtschaft]
Batzer, Erich
;
Laumer, Helmut
-
1986
Persistent link: https://www.econbiz.de/10000700997
Saved in:
6
How do the marketing strategies of major foreign automobile manufacturers in the Russian market differ?
Tomiyama, Eiko
- In:
The northeast Asian economic review
4
(
2016
)
1
,
pp. 47-66
Persistent link: https://www.econbiz.de/10011455442
Saved in:
7
An explanation of how a collectivist culture underpins the marketing strategy process in Japanese and South Korean electronics companies
Lee, Yang-im
;
Trim, Peter R. J.
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
3
,
pp. 314-337
Persistent link: https://www.econbiz.de/10010408103
Saved in:
8
A comparative study of European and Japanese multinational firms' marketing strategies and performance in the United States
Kotabe, Masaaki
- In:
Management international review : mir ; journal of …
30
(
1990
)
4
,
pp. 353-370
Persistent link: https://www.econbiz.de/10001097792
Saved in:
9
Exports and foreign distributional activities : evidence on Japanese firms in the United States
Yamawaki, Hideki
- In:
The review of economics and statistics
73
(
1991
)
2
,
pp. 294-300
Persistent link: https://www.econbiz.de/10001114516
Saved in:
10
Strategisches Identitätsmanagement transnationaler Unternehmen
Horn, Sierk
-
2000
Persistent link: https://www.econbiz.de/10001568613
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