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21
Brand loyalty and the decline of American automobile firms
Mannering, Fred
- In:
Brookings papers on economic activity / Microeconomics
(
1991
),
pp. 67-114
Persistent link: https://www.econbiz.de/10001108471
Saved in:
22
Estimating loyalty and switching with an application to the automobile market
McCarthy, Patrick S.
(
contributor
)
- In:
Management science : journal of the Institute for …
38
(
1992
)
10
,
pp. 1371-1393
Persistent link: https://www.econbiz.de/10001133858
Saved in:
23
Estimating consumer preferences using market data : an application to US automobile demand
Arguea, Nestor M.
- In:
Journal of applied econometrics
9
(
1994
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10001153861
Saved in:
24
Satisfaction with current commuting expense as related to the relative fuel efficiency of a desired car purchase
Winter, Mary
- In:
Journal of consumer studies and home economics
13
(
1989
)
1
,
pp. 79-90
Persistent link: https://www.econbiz.de/10001061148
Saved in:
25
The complex relationship between customer satisfaction and loyalty for automobiles
Auh, Seigyoung
- In:
Customer retention in the automotive industry : …
,
(pp. 141-166)
.
1997
Persistent link: https://www.econbiz.de/10001299162
Saved in:
26
Achieving customer satisfaction, loyalty, and retention through strategic alignment
Johnson, Michael D.
- In:
Customer retention in the automotive industry : …
,
(pp. 117-139)
.
1997
Persistent link: https://www.econbiz.de/10001299163
Saved in:
27
Asymmetric dynamic switching between high and low quality brands : empirical evidence from the US car market
Kim, Chung Koo
- In:
Dynamic competitive analysis in marketing : proceedings …
,
(pp. 55-70)
.
1996
Persistent link: https://www.econbiz.de/10001319637
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28
Implications of consumer loyalty in the North American automobile market for export potential of Korean auto makers
Koo, Wŏn-hoe
- In:
Kyǒng-che-non-chip
26
(
1987
)
2
,
pp. 165-180
Persistent link: https://www.econbiz.de/10001065342
Saved in:
29
Attitudes towards European, Japanese and US cars
Brown, Jacqueline J.
- In:
European journal of marketing : EJM
21
(
1987
)
5
,
pp. 90-100
Persistent link: https://www.econbiz.de/10001072501
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30
Consumer demand for vehicle safety : an empirical study
McCarthy, Patrick S.
- In:
Economic inquiry : journal of the Western Economic …
28
(
1990
)
3
,
pp. 530-543
Persistent link: https://www.econbiz.de/10001089526
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