Narrow search
Showing 121 - 130 of 491,899
Cover Image
Trust transfer from manufacturer to private label brand : the moderating role of grocery store format
Konuk, Faruk Anıl - In: Journal of retailing and consumer services 54 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012238373
Cover Image
The rise of online grocery shopping in China : which brands will benefit?
Ewijk, Bernadette J. van; Steenkamp, Jan-Benedict E. M.; … - In: Journal of international marketing 28 (2020) 2, pp. 20-39
Persistent link: https://www.econbiz.de/10012231109
Cover Image
Determinants of private label purchase in food category : role of product, consumer and store factors
Jayakrishnan, S.; Chikhalkar, Rekha D.; Chaudhuri, Ranjan - In: International journal of management concepts and … 9 (2015/2016) 2, pp. 93-119
Persistent link: https://www.econbiz.de/10011725371
Cover Image
Branding and rebranding - grocery market perspective
Mróz-Gorgoń, Barbara - In: Acta scientiarum polonorum / Oeconomia : czasopismo … 15 (2016) 4, pp. 117-126
Persistent link: https://www.econbiz.de/10011648102
Cover Image
The new approach to developing store brand strategy : a case from China
Song, Wei; Schein, David D.; Collins, Roger - In: International journal of business environment : IJBE 8 (2016) 4, pp. 324-343
Persistent link: https://www.econbiz.de/10011663949
Cover Image
Vergleich der Profilierungswirkung von Hersteller- und Handelsmarken auf Betriebstypenmarken im Lebensmitteleinzelhandel - Ergebnisse zweier explorativer Studien
Burkhardt, Achim - Hochschule Offenburg - 2018
Persistent link: https://www.econbiz.de/10012010591
Cover Image
How unit price awareness and usage encourages grocery brand switching and expenditure
Mortimer, Gary; Weeks, Clinton S. - In: Journal of retailing and consumer services 49 (2019), pp. 346-356
Persistent link: https://www.econbiz.de/10012026006
Cover Image
Exploring the attractiveness of manufacturer brands and retailer own-brands in supermarket context
Loureiro, Sandra Maria Correia - In: International journal of retail & distribution management 45 (2017) 10, pp. 1095-1113
Persistent link: https://www.econbiz.de/10011811544
Cover Image
Cost analysis of calcium in store brand versus national brand grocery products
Kay, Lisa M.; Wu, Qiang; Wall-Bassett, Elizabeth; Yen, … - In: Journal of food products marketing 24 (2018) 1, pp. 80-95
Persistent link: https://www.econbiz.de/10011880232
Cover Image
Everyday low pricing : a private brand growth strategy in traditional food retailers
Zwanka, Russell J. - In: Journal of food products marketing 24 (2018) 4, pp. 373-391
Persistent link: https://www.econbiz.de/10011880365