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61
Private equity in emerging markets : yesterday, today, and tomorrow
Lerner, Joshua
;
Ledbetter, Jake
;
Speen, Andrew
;
Leamon, Ann
- In:
The journal of private equity
19
(
2015/2016
)
3
,
pp. 8-20
Persistent link: https://www.econbiz.de/10011502804
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62
How does celebrity meaning transfer? : investigating the process of meaning transfer with celebrity affiliates and mature brands
Miller, Felicia M.
;
Allen, Chris T.
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
3
,
pp. 443-452
Persistent link: https://www.econbiz.de/10009580737
Saved in:
63
Bibliography
Stoneman, Colin
;
Allen, Chris
- In:
Zimbabwe's inheritance
,
(pp. 220-227)
.
1981
Persistent link: https://www.econbiz.de/10002869140
Saved in:
64
Advertising and integrated brand promotion
O'Guinn, Thomas C.
;
Allen, Chris T.
;
Semenik, Richard J.
-
2006
-
4. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10002493740
Saved in:
65
Advertising and integrated brand promotion
O'Guinn, Thomas C.
;
Allen, Chris T.
;
Semenik, Richard J.
-
2003
-
3. ed.
Persistent link: https://www.econbiz.de/10001639718
Saved in:
66
Durch Zuhören motivieren
Stengel, James R.
;
Dixon, Andrea L.
;
Allen, Chris T.
- In:
Harvard-Business-Manager : das Wissen der Besten
26
(
2004
),
pp. 44-57
Persistent link: https://www.econbiz.de/10001900532
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67
Consumers' attitudes about energy conservation in Sweden, Canada, and the United States, with implications for policymakers
Allen, Chris T.
- In:
Journal of marketing & public policy : JM & PP ; an …
1
(
1982
),
pp. 57-67
Persistent link: https://www.econbiz.de/10001103737
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68
Attitude toward the ad : an assessment of diverse measurement indices under different processing "sets"
Madden, Thomas Justin
- In:
Journal of marketing research : JMR
25
(
1988
)
3
,
pp. 242-252
Persistent link: https://www.econbiz.de/10001054428
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69
Assessing the role of contingency awareness in attitudinal conditioning with implications for advertising research
Allen, Chris T.
- In:
Journal of marketing research : JMR
26
(
1989
)
1
,
pp. 30-43
Persistent link: https://www.econbiz.de/10001059642
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70
A closer look at classical conditioning
Allen, Chris T.
- In:
Journal of consumer research : JCR ; an …
12
(
1985
)
3
,
pp. 301-315
Persistent link: https://www.econbiz.de/10001019290
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