Narrow search
Showing 41 - 50 of 97,443
Cover Image
Business to business digital content marketing : marketers' perceptions of best practice
Holliman, Geraint; Rowley, Jennifer - In: Journal of research in interactive marketing : … 8 (2014) 4, pp. 269-293
Persistent link: https://www.econbiz.de/10010433948
Cover Image
Strategic internet marketing
Dann, Susan; Dann, Stephen - 2001
Persistent link: https://www.econbiz.de/10001595529
Cover Image
e2 - Effektivität und Effizienz in den neuen Medien : das SmartBook zum erfolgreichen E-Business im Unternehmens-Marketing
Thommen, Daniel - 2001 - Orig.-Ausg., 1. Aufl
Persistent link: https://www.econbiz.de/10001639689
Cover Image
Internet marketing : building advantage in the networked economy
Mohammed, Rafi A.; Fisher, Robert J.; Jaworski, Bernard J. - 2004 - 2. ed
Persistent link: https://www.econbiz.de/10001878062
Cover Image
E-Marketing
Collin, Simon - 2000
Persistent link: https://www.econbiz.de/10001512007
Cover Image
Internet marketing : strategy, implementation and practice
Chaffey, Dave (contributor) - 2003 - 2. ed.
Persistent link: https://www.econbiz.de/10001667395
Cover Image
Models of Internet market share strategic planning for e-market systems
Okoli, Chitu - 2016
. First it surveys the marketing literature for those factors that have traditionally been recognized to contribute to market …
Persistent link: https://www.econbiz.de/10012987176
Cover Image
The development and current trends of digital marketing and relationship marketing research
Le Dung; Nguyen Tuyet-Mai; Quach, Sara; Thaichon, Park; … - In: Developing digital marketing : relationship perspectives, (pp. 1-18). 2021
Persistent link: https://www.econbiz.de/10012585544
Cover Image
"Old boys' club" : barriers to digital marketing in small B2B firms
Setkute, Justina; Dibb, Sally - In: Industrial marketing management : the international … 102 (2022), pp. 266-279
Persistent link: https://www.econbiz.de/10013259081
Cover Image
Developing a digital marketing tool for ethnic ventures' mixed business model and market-shaping : a design scientific approach of web demographics
Suh, Taewon; Chow, T. Edwin - In: Industrial marketing management : the international … 93 (2021), pp. 10-21
Persistent link: https://www.econbiz.de/10012501932