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Measuring Organizational Performance: Towards Methodological Best Practice
Richard, Pierre J.; Devinney, Timothy M.; Yip, George S.; … - In: Journal of management : JOM 35 (2009) 3, pp. 718-804
Persistent link: https://www.econbiz.de/10008262137
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Using Frontier Analysis to Evaluate Company Performance
Devinney, Timothy M.; Yip, George S.; Johnson, Gerry - In: British journal of management : BJM 21 (2010) 4, pp. 921-939
Persistent link: https://www.econbiz.de/10008720609
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So managen Sie globale Kunden - Vertrieb: Nichts als Ärger mit dem Global Account Management? Finden Sie heraus, welche Form zu Ihrem Unternehmen passt -- und welchen Kunden Sie es...
Yip, George S.; Bink, Audrey J.M. - In: Harvard-Business-Manager : das Wissen der Besten 30 (2008) 1, pp. 66-79
Persistent link: https://www.econbiz.de/10007901107
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Testing the link between multinationality and the return on foreign assets
Kudina, Alina; Rugman, Alan M.; Yip, George S. - In: Multinational business review 17 (2009) 3, pp. 123-142
Persistent link: https://www.econbiz.de/10009889616
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The Digital Transformation of Traditional Businesses - The potential for new information technologies such as broadband networks, mobile communications and the Internet to transfor...
Andal-Ancion, Angela; Cartwright, Phillip A.; Yip, George S. - In: MIT sloan management review 44 (2003) 4, pp. 34-42
Persistent link: https://www.econbiz.de/10006254452
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Global account management: The new frontier in relationship marketing
Yip, George S.; Madsen, Tammy L. - In: International marketing review 13 (1996) 3, pp. 24-42
Persistent link: https://www.econbiz.de/10006327228
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Using Strategy to Change Your Business Model
Yip, George S. - In: Business strategy review 15 (2004) 2, pp. 17-24
Persistent link: https://www.econbiz.de/10007154106
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Advantage Amnesia
Andal, Angela A.; Yip, George S. - In: Business strategy review 13 (2002) 1, pp. 1-12
Persistent link: https://www.econbiz.de/10007167428
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Global Strategy in the Internet Era
Yip, George S. - In: Business strategy review 11 (2000) 4, pp. 1-14
Persistent link: https://www.econbiz.de/10007175669
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THE CHALLENGE OF GLOBAL CUSTOMER MANAGEMENT - Companies need to respond to rising customer demands for global relationships.
Montgomery, David B.; Yip, George S. - In: Marketing management : a quarterly business management … 9 (2000) 4, pp. 22-29
Persistent link: https://www.econbiz.de/10007240509