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Bakhtin and 'interactive advertising' : a conceptual investigation of advertising communication
Karimova, Gulnara Z. - 2012
Persistent link: https://www.econbiz.de/10009556541
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Advertising and brand strategy
Haridas, M. P. - 2011
Persistent link: https://www.econbiz.de/10009599250
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Advertising & sales promotion
Kaser, Kenneth - 2013
Persistent link: https://www.econbiz.de/10009599314
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The creative process illustrated : (how advertising's big ideas are born)
Griffin, W. Glenn - 2010 - 1. ed.
Persistent link: https://www.econbiz.de/10008686380
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Window display : new visual merchandising
Morgan, Tony - 2010
Persistent link: https://www.econbiz.de/10008686703
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Werbung in Russland : der Einfluss der russischen Kultur auf die Vermarktung von Finanzdienstleistungen
Kraft, Svetlana - 2010
Persistent link: https://www.econbiz.de/10008687634
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Advertising and public relations law
Moore, Roy L.; Maye, Carmen; Collins, Erik L. - 2009 - 2nd ed.
Persistent link: https://www.econbiz.de/10008687885
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Advertising, society, and consumer culture
Hovland, Roxanne - 2010
Persistent link: https://www.econbiz.de/10008688122
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Advertising production and operations management
Shekhar, Raj - 2010
Persistent link: https://www.econbiz.de/10008689871
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Alcohol advertising and young people's drinking : representation, reception and regulation
Gunter, Barrie; Hansen, Anders; Touri, Maria - 2010
Persistent link: https://www.econbiz.de/10008728182