Narrow search
Showing 141 - 150 of 224
Cover Image
Relationship quality, relationship marketing, and client perceptions of the levels of service quality of charitable organisations
Bennett, Roger; Barkensjo, Anna - In: International journal of service industry management : IJSIM 16 (2005) 1, pp. 81-106
Persistent link: https://www.econbiz.de/10007099095
Cover Image
Headteacher characteristics, management style and attitudes towards the acceptance of commercial sponsorship by state-funded schools
Bennett, Roger; Gabriel, Helen - In: Marketing intelligence & planning 17 (1999) 1, pp. 41-52
Persistent link: https://www.econbiz.de/10006990008
Cover Image
Communicator credibility, personality factors and customer responses to comparative advertising claims
Bennett, Roger - In: Marketing intelligence & planning 15 (1997) 2-3, pp. 85-96
Persistent link: https://www.econbiz.de/10006998579
Cover Image
Relationship formation and governance in consumer markets: Transactional analysis versus the behaviourist approach
Bennett, Roger - In: Journal of marketing management : MM 12 (1996) 5, pp. 417-436
Persistent link: https://www.econbiz.de/10007005021
Cover Image
Marketing policies of companies in a cyclical sector: an empirical study of the construction industry in the United Kingdom
Bennett, Roger - In: The journal of business & industrial marketing 20 (2005) 2-3, pp. 118-126
Persistent link: https://www.econbiz.de/10007023855
Cover Image
Marketing policies of companies in a cyclical sector: an empirical study of the construction industry in the United Kingdom
Bennett, Roger - In: The journal of business & industrial marketing 20 (2005) 3, pp. 118-126
Persistent link: https://www.econbiz.de/10007024481
Cover Image
Competitor analysis practices of British charities
Bennett, Roger - In: Marketing intelligence & planning 21 (2003) 6, pp. 335-345
Persistent link: https://www.econbiz.de/10006966799
Cover Image
A Transactional Analysis Approach to the Categorisation of Corporate Marketing Behaviour
Bennett, Roger - In: Journal of marketing management : MM 15 (1999) 4, pp. 265-290
Persistent link: https://www.econbiz.de/10006989108
Cover Image
Developing People for Real: Some Issues and Approaches
Bennett, Roger - In: Management decision : MD 31 (1993) 3, pp. 55-61
Persistent link: https://www.econbiz.de/10006602601
Cover Image
Implementation Processes and Performance Levels of Charity Internet Fundraising Systems
Bennett, Roger - In: Journal of marketing channels : ... distribution … 12 (2005) 3, pp. 53-78
Persistent link: https://www.econbiz.de/10007146864