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Ehrenberg, A. S. C.
47
Ehrenberg, Andrew S. C.
21
Chatfield, C.
19
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10
Chatfield, Christopher
8
Barwise, T. P.
4
Charlton, P.
3
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3
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2
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2
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2
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2
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2
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6
Brand management ; Vol. 2
5
Journal of the Market Research Society : JMRS
4
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Die Forschung in Zukunft - die Zukunft in Forschung : [die Beiträge wurden auf dem XXX. Kongress der Deutschen Marktforschung vom 21. - 23. Mai 1995 in Berlin als Vorträge gehalten]
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Marketing and research today : the journal of the European Society for Opinion and Marketing Research
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Mathematical model building in economics and industry ; Series 1
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Models of buyer behavior
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Monographs on applied probability and statistics
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ECONIS (ZBW)
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71
Andrew Ehrenberg: A tribute (1926 - 2010)
Ehrenberg, Andrew S. C.
(
honouree
)
- In:
Journal of advertising research
52
(
2012
)
2
,
pp. 196-276
Persistent link: https://www.econbiz.de/10009618387
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72
The Ehrenberg legacy : lessons in buying behavior, television, brand perception, advertising, and pricing
Scriven, John
;
Goodhardt, Gerald
- In:
Journal of advertising research
52
(
2012
)
2
,
pp. 198-202
Persistent link: https://www.econbiz.de/10009618396
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73
The laws of marketing science : Andrew S. C. Ehrenberg (1926 - 2010)
In:
Journal of advertising research
52
(
2012
)
2
,
pp. 196-197
Persistent link: https://www.econbiz.de/10009618398
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74
Measuring customer loyalty to product variants
Singh, Jaywant
;
Ehrenberg, Andrew S. C.
;
Goodhardt, Gerald
- In:
International journal of market research : JMRS ; the …
50
(
2008
)
4
,
pp. 513-532
Persistent link: https://www.econbiz.de/10003746174
Saved in:
75
Patterns of store choice
Kau, Ah Keng
;
Ehrenberg, Andrew S. C.
- In:
Store choice, store location and market analysis
,
(pp. 225-250)
.
2015
Persistent link: https://www.econbiz.de/10011492724
Saved in:
76
Concluding comments on the Schwerin analyses of advertising effectiveness
Fothergill, J. E.
;
Ehrenberg, A. S. C.
- In:
Journal of marketing research : JMR
2
(
1965
)
4
,
pp. 413-414
Persistent link: https://www.econbiz.de/10002166626
Saved in:
77
On the Schwerin analyses of advertising effectiveness
Fothergill, J. E.
;
Ehrenberg, A. S. C.
- In:
Journal of marketing research : JMR
2
(
1965
)
3
,
pp. 298-306
Persistent link: https://www.econbiz.de/10002166628
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78
[Besprechung von:] Ehrenberg, A. S. C.: Repeat-buying. Theory and applications. Amsterdam 1972
Hilton, Kenneth
- In:
The economic journal : the journal of the Royal …
83
(
1973
),
pp. 1006
Persistent link: https://www.econbiz.de/10002835817
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79
Conditional trend analysis : a breakdown by initial purchasing level
Goodfriend, G. J.
;
Ehrenberg, A. S. C.
- In:
Journal of marketing research : JMR
4
(
1967
)
2
,
pp. 155-161
Persistent link: https://www.econbiz.de/10002524572
Saved in:
80
Buyer behaviour under mini-test conditions
Charlton, P.
;
Ehrenberg, A. S. C.
;
Pymont, B.
- In:
Journal of the Market Research Society : JMRS
14
(
1972
)
3
,
pp. 171-183
Persistent link: https://www.econbiz.de/10001991188
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