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Broadening horizons in marketing : new challenges for sales management
American Management Association - 1956
Persistent link: https://www.econbiz.de/10003024516
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Promotion : a guide to effective promotional planning, strategies, and executions
Ailloni, Charas Dan - 1984
Persistent link: https://www.econbiz.de/10001817764
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Marketing management in action
Buell, Victor P. - 1966
Persistent link: https://www.econbiz.de/10001966001
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Principles of marketing : the management view
Buskirk, Richard H. - 1961
Persistent link: https://www.econbiz.de/10001967057
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Marketing management and administrative action
Britt, Steuart Henderson (contributor);  … - 1968 - Compl. rev. ed. internat. student ed
Persistent link: https://www.econbiz.de/10000575105
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Cases in marketing management : issues for the 1980's
Hinkle, Charles L. - 1984
Persistent link: https://www.econbiz.de/10013474770
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Industrial marketing strategy
Webster, Frederick E. - 1979
Persistent link: https://www.econbiz.de/10013490343
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Effective marketing management : planning and control systems for making better and faster marketing decisions
Ennis, F. Beaven - 1973
Persistent link: https://www.econbiz.de/10000581150
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Dynamic management in marketing
Alexander, Ralph S.; Berg, Thomas L. - 1965 - 1. print
Persistent link: https://www.econbiz.de/10000608419
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Product management : marketing in a changing environment
Hehman, Raymond D. - 1984
Persistent link: https://www.econbiz.de/10000043403