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Modern marketing : dynamics and management
Hepner, Harry Walker - 1955
Persistent link: https://www.econbiz.de/10000550766
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Marketing research. A management information approach
Bellenger, Danny Norton; Greenberg, Barnett A. - 1978
Persistent link: https://www.econbiz.de/10000558266
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Comparative management and marketing : text and readings
Boddewyn, J. - 1969
Persistent link: https://www.econbiz.de/10000415813
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Marktorientierte Unternehmensführung : Erfahrungen aus der amerikanischen Praxis
Jirasek, Johann; Münzel, Rosemarie - 1964
Persistent link: https://www.econbiz.de/10000518379
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Modern marketing management : selected readings
Lawrence, Raymond John - 1971
Persistent link: https://www.econbiz.de/10000327968
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Organizing and managing the marketing function
Appleman, Mark J. - 1973
Persistent link: https://www.econbiz.de/10000328073
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Strategic market planning : the pursuit of competitive advantage
Day, George S. - 1984
Persistent link: https://www.econbiz.de/10000711635
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Perspectives in management, marketing and research
Henry, Harry - 1971
Persistent link: https://www.econbiz.de/10000563226
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Concepts of marketing management
Seibert, Joseph C. - 1973
Persistent link: https://www.econbiz.de/10000048775
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Managerial analysis in marketing
Sturdivant, Frederick D.; Stern, Louis W.; Grabner jr., … - 1970
Persistent link: https://www.econbiz.de/10000051813