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Henkilökohtaisen myynnin teore...
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Liiketaloudellinen aikakauskirja
7
Proceedings of the Vaasa School of Economics / Reprint series
2
European research : marketing, opinion, advertising
1
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ECONIS (ZBW)
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1
Business ethics and business philosophy
Piha, Kalevi
- In:
Liiketaloudellinen aikakauskirja
37
(
1988
)
3
,
pp. 212-224
Persistent link: https://www.econbiz.de/10001055903
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2
Marketing audit as a strategic tool for improving a company's decision making
Piha, Kalevi
- In:
Liiketaloudellinen aikakauskirja
36
(
1987
)
4
,
pp. 366-375
Persistent link: https://www.econbiz.de/10001055942
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3
Business policy and business philosophy
Piha, Kalevi
- In:
Liiketaloudellinen aikakauskirja
29
(
1980
)
4
,
pp. 239-251
Persistent link: https://www.econbiz.de/10002656537
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4
Marketing in East and West Europe : similarities and differences
Piha, Kalevi
- In:
European research : marketing, opinion, advertising
9
(
1981
)
4
,
pp. 144-152
Persistent link: https://www.econbiz.de/10002656572
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5
Veikko Halme 60 vuotta, 19.10.1976
Piha, Kalevi
- In:
Liiketaloudellinen aikakauskirja
25
(
1976
)
3
,
pp. 171-173
Persistent link: https://www.econbiz.de/10002656580
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6
Markkinointi kommunikaatioteorian näkökulmasta
Piha, Kalevi
- In:
Liiketaloudellinen aikakauskirja
19
(
1970
)
2
,
pp. 145-162
Persistent link: https://www.econbiz.de/10002656605
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7
Myynnin ennustaminen markkinointitutkimuksen tehtäväkentässä
Piha, Kalevi
- In:
Liiketaloudellinen aikakauskirja
13
(
1964
),
pp. 317-331
Persistent link: https://www.econbiz.de/10002656616
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8
Kuvallistaminen kommunikaatiotekijänä mainonnassa
Piha, Kalevi
-
1969
Persistent link: https://www.econbiz.de/10003651724
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9
Reklamen som ett socialt system
Piha, Kalevi
-
1969
Persistent link: https://www.econbiz.de/10003651729
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10
Strategic marketing of Finnish products in the U.S.
Darling, John R.
;
Piha, Kalevi
- In:
Liiketaloudellinen aikakauskirja
33
(
1984
)
2
,
pp. 131-148
Persistent link: https://www.econbiz.de/10002048542
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