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Silk, Alvin J.
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ECONIS (ZBW)
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31
The emerging position of the internet as an advertising medium
Silk, Alvin J.
;
Klein, Lisa R.
;
Berndt, Ernst R.
- In:
Netnomics
3
(
2001
)
2
,
pp. 129-148
Persistent link: https://www.econbiz.de/10001604332
Saved in:
32
Knowledge spillovers and growth in the disagglomeration of the US advertising-agency industry
King, Charles
;
Silk, Alvin J.
;
Ketelhöhn, Niels
- In:
Journal of economics & management strategy : JEMS
12
(
2003
)
3
,
pp. 327-362
Persistent link: https://www.econbiz.de/10001786282
Saved in:
33
Knowledge spillovers and growth in the disagglomeration of the US advertising agency industry
King, Charles
;
Silk, Alvin J.
;
Ketelhöhn, Niels
-
2002
Persistent link: https://www.econbiz.de/10001764828
Saved in:
34
Scale and scope economies in the global advertising and marketing services business
Silk, Alvin J.
;
Berndt, Ernst R.
-
2003
Persistent link: https://www.econbiz.de/10001795713
Saved in:
35
A cross national comparison of the reliability of selected measurements from consumer surveys
Davis, Harry L.
;
Douglas, Susan P.
;
Silk, Alvin J.
-
1980
Persistent link: https://www.econbiz.de/10002070092
Saved in:
36
Interaction and influence processes in personal selling
Davis, Harry L.
;
Silk, Alvin J.
- In:
Sloan management review
13
(
1971/72
)
2
,
pp. 59-76
Persistent link: https://www.econbiz.de/10002070119
Saved in:
37
Costs, institutional mobility barriers, and market structure : advertising agencies as multiproduct firms
Silk, Alvin J.
- In:
Journal of economics & management strategy : JEMS
3
(
1994
)
3
,
pp. 437-480
Persistent link: https://www.econbiz.de/10001174696
Saved in:
38
Scale and scope effects on advertising agency costs
Silk, Alvin J.
- In:
Marketing science : the marketing journal of the …
12
(
1993
)
1
,
pp. 53-72
Persistent link: https://www.econbiz.de/10001152601
Saved in:
39
Costs, institutional mobility barriers, and market structure : advertising agencies as multiproduct firms
Silk, Alvin J.
-
1994
Persistent link: https://www.econbiz.de/10000904632
Saved in:
40
Special issue on Marketing's information technology revolution : implications for consumer welfare and economic performance
Sappington, David Edward Michael
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001770707
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