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Der zeitliche Einsatz der Werbung : Bestimmungsfaktoren des Timing in der Absatzwerbung
Hörschgen, Hans - 1967
Persistent link: https://www.econbiz.de/10013386575
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Die Grenzen der wirtschaftlichen Werbung
Jagberger, Raimund - 1967
Persistent link: https://www.econbiz.de/10013386581
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Think small : the story of those Volkswagen ads
Rowsome, Frank <jr.> - 1970
Persistent link: https://www.econbiz.de/10013537966
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Advertising's role in society
Wright, John Sherman; Mertes, John E. - 1974
Persistent link: https://www.econbiz.de/10013537976
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The advertising controversy : evidence on the economic effects of advertising
Albion, Mark S.; Farris, Paul W. - 1981
Persistent link: https://www.econbiz.de/10013539677
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Macro marketing : a social perspective
Moyer, Reed - 1972
Persistent link: https://www.econbiz.de/10013490168
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Advertising : planning, implementation, and control
Nylen, David W. - 1975
Persistent link: https://www.econbiz.de/10013499986
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Kommunikationspolitik : Werbeplanung
Schmalen, Helmut - 1985
Persistent link: https://www.econbiz.de/10014268238
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Die Werbeerfolgskontrolle : Werbeertrag, Werbeaufwand, Werbewirtschaftlichkeit
Meyer, Paul W. - 1963 - 1. Aufl
Persistent link: https://www.econbiz.de/10014343416
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Bankenwerbung
Spoo, Dieter - 1969
Persistent link: https://www.econbiz.de/10014343431