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Cloud decision support model for selecting hotels on TripAdvisor.com with probabilistic linguistic information

Peng, Hong-gang; Zhang, Hong-yu; Wang, Jian-qiang - In: International journal of hospitality management 68 (2018), pp. 124-138

Persistent link: https://www.econbiz.de/10011811177

Language, media and economy in virtual and real life : new perspectives

Cotticelli-Kurras, Paola (ed.); Rizza, Alfredo (ed.) - 2018

Persistent link: https://www.econbiz.de/10011812692

The impact of linguistic proximity and diglossia on brand name and slogan extension tendencies in the Turkish, Russian and Arabic contexts

Kadirov, Djavlonbek; Bardakcı, Ahmet; Kantar, Murat - In: The journal of brand management : an international journal 25 (2018) 2, pp. 147-159

Persistent link: https://www.econbiz.de/10011891316

Polskie dyskursy marketingu : perspektywa lingwistyczna

Smoleń-Wawrzusiszyn, Magdalena - Instytut Filologii Polskiej <Lublin> - 2018

Persistent link: https://www.econbiz.de/10011897482

Persuasion in earnings calls : a diachronic pragmalinguistic analysis

Camiciottoli, Belinda Crawford - In: International journal of business communication : IJBC … 55 (2018) 3, pp. 275-292

Persistent link: https://www.econbiz.de/10011900770

Linguistic skills and the intergenerational transmission of language

Caminal, Ramón; Cappellari, Lorenzo; Di Paolo, Antonio - 2018

We investigate the pattern of intergenerational transmission of language in a bilingual society. We consider the case of Catalonia, where the two main speech communities, Spanish and Catalan, are of similar sizes, both languages are official, and each one enjoys the protection of a different...

Persistent link: https://www.econbiz.de/10011900963