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The debate over doing good : corporate social perfomance and firm-idiosyncratic risk
Luo, Xueming; Bhattacharya, C. B. - In: MSI reports : working paper series (2008) 3, pp. 3-22
Persistent link: https://www.econbiz.de/10003793927
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Consumer responses to brand elimination : an attributional perspective
Mao, Huifang; Luo, Xueming; Jain, Shailendra Pratap - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 280-289
Persistent link: https://www.econbiz.de/10003883887
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The role of top management networks for market knowledge creation and sharing in China
Luo, Xueming; Hassan, Morsheda - In: Journal of business research : JBR 62 (2009) 10, pp. 1020-1026
Persistent link: https://www.econbiz.de/10003888179
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The debate over doing good : corporate social performance, strategic marketing levers, and firm-idiosyncratic risk
Luo, Xueming; Bhattacharya, C. B. - In: Journal of marketing 73 (2009) 6, pp. 198-213
Persistent link: https://www.econbiz.de/10003901183
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Internationalization and the performance of born-global SMEs: the mediating role of social networks
Zhou, Lianxi; Wu, Wei-ping; Luo, Xueming - In: Journal of international business studies : JIBS ; an … 38 (2007) 4, pp. 673-690
Persistent link: https://www.econbiz.de/10003508276
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Time-series models of pricing the impact of marketing on firm value
Luo, Xueming; Pauwels, Koen H.; Hanssens, Dominique M. - In: Handbook of marketing and finance, (pp. 43-65). 2012
Persistent link: https://www.econbiz.de/10009552533
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Exploring the relationship between corporate social responsibility and firm innovation
Luo, Xueming; Du, Shuili - In: Marketing letters : a journal of research in marketing 26 (2015) 4, pp. 703-714
Persistent link: https://www.econbiz.de/10011399252
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Product alliances, alliance networks, and shareholder value : evidence from the biopharmaceutical industry
Mani, Sudha; Luo, Xueming - In: International journal of research in marketing : IJRM ; … 32 (2015) 1, pp. 9-22
Persistent link: https://www.econbiz.de/10010517017
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Contemporaneous and delayed sales impact of location-based mobile promotions
Fang, Zheng; Gu, Bin; Luo, Xueming; Xu, Yunjie - In: Information systems research : ISR 26 (2015) 3, pp. 552-564
Persistent link: https://www.econbiz.de/10011372835
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Sleeping with competitors : the impact of NPD phases on stock market reactions to horizontal collaboration
Wu, Qingsheng; Luo, Xueming; Slotegraaf, Rebecca J.; … - In: Journal of the Academy of Marketing Science 43 (2015) 4, pp. 490-511
Persistent link: https://www.econbiz.de/10011306302