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Navigating difficult waters: publishing trends and scholarship in sales research

Plouffe, Christopher R.; Williams, Brian C.; Wachner, Trent - In: The journal of personal selling & sales management : JPSSM 28 (2008) 1, pp. 79-92

Persistent link: https://www.econbiz.de/10003735643

Assessing the evolution of sales knowledge: A 20-year content analysis

Williams, Brian C.; Plouffe, Christopher R. - In: Industrial marketing management : the international … 36 (2007) 4, pp. 408-419

Persistent link: https://www.econbiz.de/10007725001

Is it navigation, networking, coordination ... or what? : a multidisciplinary review of influences on the intraorganizational dimension of the sales role and performance

Plouffe, Christopher R. - In: The journal of personal selling & sales management : JPSSM 38 (2018) 2, pp. 241-264

Persistent link: https://www.econbiz.de/10011917850

The new American Marketing Association definition of marketing : an alternative assessment

Zinkhan, George M.; Williams, Brian C. - In: Journal of public policy & marketing : JPP & M ; an … 26 (2007) 2, pp. 284-288

Persistent link: https://www.econbiz.de/10003672163

From products to solutions : the role of salesperson opportunity recognition

Bonney, F. Leff; Williams, Brian C. - In: European journal of marketing : EJM 43 (2009) 7/8, pp. 1032-1052

Persistent link: https://www.econbiz.de/10009525811

Coal and plastic waste in a PF boiler

Campbell, Petra E.; McCahey, Sharon; Williams, Brian C.; … - In: Energy Policy 28 (2000) 4, pp. 223-229

Persistent link: https://www.econbiz.de/10005255253

Coal and plastic waste in a PF boiler

Campbell, Petra E.; Mccahey, Sharon; Williams, Brian C.; … - In: Energy policy 28 (2000) 4, pp. 223-230

Persistent link: https://www.econbiz.de/10007508592

From products to solutions: the role of salesperson opportunity recognition

Bonney, F.Leff; Williams, Brian C. - In: European journal of marketing : EJM 43 (2009) 7-8, pp. 1032-1052

Persistent link: https://www.econbiz.de/10008326550

The New American Marketing Association Definition of Marketing: An Alternative Assessment

Zinkhan, George M.; Williams, Brian C. - In: Journal of public policy & marketing : JPP & M ; an … 26 (2007) 2, pp. 284-288

Persistent link: https://www.econbiz.de/10007865576

From products to solutions: the role of salesperson opportunity recognition

Leff Bonney, F.; Williams, Brian C. - In: European Journal of Marketing 43 (2009) 7/8, pp. 1032-1052

Purpose – This paper seeks to define a new construct, salesperson opportunity recognition, which contributes to solutions selling effectiveness and efficiency. Design/methodology/approach – A framework for the composition of salesperson opportunity recognition as well as antecedents and...

Persistent link: https://www.econbiz.de/10014722591