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Motivation research : its practice and uses for advertising, marketing, and other business purposes
Henry, Harry - 1958
Persistent link: https://www.econbiz.de/10004198594
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PERSPECTIVES IN MANAGEMENT, MARKETING AND RESEARCH. BY HARRY HENRY. LONDON: CROSBY LOCKWOOD 1971. 401 S.
Henry, Harry - 1971
Persistent link: https://www.econbiz.de/10004205645
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Thoughts on readership research
Henry, Harry - In: Journal of the Market Research Society : JMRS 38 (1996) 4, pp. 319-328
Persistent link: https://www.econbiz.de/10006706095
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MEDIA ECONOMICS - Some determinants of adspend - Why it's relation to ad volume differs for TV and Press.
Henry, Harry - In: ADMAP : for decisionmakers in advertising, marketing, … 37 (2002) 11, pp. 25-26
Persistent link: https://www.econbiz.de/10006765216
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REGULARS - Wayside Pulpit - 'Readership' - The final frontier
Henry, Harry - In: ADMAP : for decisionmakers in advertising, marketing, … 34 (1999) 10, pp. 50
Persistent link: https://www.econbiz.de/10006782296
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Behind the headlines - the business of the British press : readings in the economics of the press
Henry, Harry (ed.) - 1978
Persistent link: https://www.econbiz.de/10013538684
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Readership research : theory and practice
Henry, Harry (ed.) - 1987
Persistent link: https://www.econbiz.de/10013489295