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Crowd sourcing for handicraft : the proposed platform for bridging idea from the customer for the product development in handicraft business in Thailand
Aracha Krasae-In; Pongpun Anuntavoranich; Nagul … - In: International journal of business innovation and research 11 (2016) 4, pp. 559-583
Persistent link: https://www.econbiz.de/10011667859
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Revisiting the role of collaboration in creating breakthrough inventions
Chan, Tian Heong; Mihm, Jürgen; Sosa, Manuel - 2019 - Revised version of 2018/09/TOM
Persistent link: https://www.econbiz.de/10012062980
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The risk of collective behavior at the base of the pyramid : quasi-experimental evidence from microfinance
Adbi, Arzi; Singh, Jasjit - 2019
Persistent link: https://www.econbiz.de/10012063062
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Design crowdsourcing : the impact on new product performance of sourcing design solutions from the "crowd"
Allen, B. J.; Chandrasekaran, Deepa; Basuroy, Suman - In: Journal of marketing 82 (2018) 2, pp. 106-123
Persistent link: https://www.econbiz.de/10011810269
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Revisiting the role of collaboration in creating breakthrough inventions
Chan, Tian Heong; Mihm, Jürgen; Sosa, Manuel - 2019 - Revised version of 2019/24/TOM
Persistent link: https://www.econbiz.de/10012160115
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Marketing strategy and corporate social responsibility
López-Rodríguez, Sofía; Smith, N. Craig - 2019
Persistent link: https://www.econbiz.de/10012160781
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Revisiting the role of collaboration in creating breakthrough inventions
Chan, Tian Heong; Mihm, Jürgen; Sosa, Manuel - 2018 - Revised version of 2017/30/TOM
Persistent link: https://www.econbiz.de/10012039994
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Teaching design thinking in marketing : linking product design and marketing strategy in a product development class
Chen, Steven; Benedicktus, Ray; Kim, Yuna; Shih, Eric - In: Journal of marketing education : JME 40 (2018) 3, pp. 176-187
Persistent link: https://www.econbiz.de/10011954609
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Control and coordination of design-driven innovation processes : case evidence from the automotive industry
Berhausen, Nico Peter; Thrane, Sof - In: Journal of management accounting research : JMAR 30 (2018) 3, pp. 75-94
Persistent link: https://www.econbiz.de/10011976985
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Design roadmapping in an uncertain world : implementing a customer-experience-focused strategy
Kim, Euiyoung; Beckman, Sara L.; Agogino, Alice - In: California management review 61 (2018) 1, pp. 43-70
Persistent link: https://www.econbiz.de/10012175273