Similar Search Results - EconBiz

"Das Führungsteam von Lilypad sollte vor allem Veränderungen hinter den Kulissen vornehmen, um die hotelübergreifende Auslastung zu verbessern"

Keller, Kevin Lane - In: Harvard-Business-Manager : das Wissen der Besten 30 (2008) 3, pp. 116

Persistent link: https://www.econbiz.de/10003650478

Hospitality branding

Dev, Chekitan S. - 2012

Hospitality marketing and branding : past and future -- Contemporary branding challenges -- Branding and the Internet -- Case study : Carnival Cruise Lines -- Global brand expansion -- Branding beyond borders -- Brand strategies -- Case study : Ritz-Carlton Bali -- Assessing brand equity --...

Persistent link: https://www.econbiz.de/10009686138

Brauchen Luxushotels eine Dachmarke?

Dev, Chekitan S. - In: Harvard-Business-Manager : das Wissen der Besten 30 (2008) 3, pp. 108-114

Persistent link: https://www.econbiz.de/10003650474

Hospitality branding

Dev, Chekitan S. - 2011 - Online-Ausg.

Hospitality marketing and branding : past and future -- Contemporary branding challenges -- Branding and the Internet -- Case study : Carnival Cruise Lines -- Global brand expansion -- Branding beyond borders -- Brand strategies -- Case study : Ritz-Carlton Bali -- Assessing brand equity --...

Persistent link: https://www.econbiz.de/10012683298

The future of hospitality management programs : a wakeup call

Dev, Chekitan S. - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 8, pp. 1203-1210

Persistent link: https://www.econbiz.de/10012308065

Reimagining ICHRIE's future by rebranding its mission

Dev, Chekitan S. - In: Journal of hospitality & tourism research : JHTR ; the … 45 (2021) 5, pp. 957-959

Persistent link: https://www.econbiz.de/10012592231

Challenge the middlemen?

Dev, Chekitan S.; O'Connor, Peter - In: Harvard business review : HBR 93 (2015) 12, pp. 119-123

Persistent link: https://www.econbiz.de/10011411525

Which feature increase customer retention?

Hamilton, Rebecca W.; Rust, Roland T.; Dev, Chekitan S. - In: MIT sloan management review 58 (2017) 2, pp. 79-84

Persistent link: https://www.econbiz.de/10011628560

Kampf den Vermittlern

Dev, Chekitan S.; O'Connor, Peter - In: Harvard-Business-Manager : das Wissen der Besten 38 (2016) 2, pp. 82-89

Persistent link: https://www.econbiz.de/10011535147

Prune the brand portfolio? : after a big merger, a global hotel company must decide whether to keep or absorb its acquired chains

Dev, Chekitan S. - In: Harvard business review : HBR 96 (2018) 2, pp. 145-149

Persistent link: https://www.econbiz.de/10011879604

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