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New product forecasting : an applied approach

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Product information management for mass customization : connecting customer, front-office, and back-office for fast and efficient customization

Forza, Cipriano; Salvador, Fabrizio - 2007

"This is the first book to provide a holistic recognition of the essential aspects of an IT-supported product configuration system. In doing so, it reveals the basic building blocks of these systems, how they support mass customization, how these systems are selected and implemented, what the...

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Produktmanagement in Versicherungsunternehmen

Zecha, Michael - 2007

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Die Hauptstellgrößen des Produktzielmanagements am Beispiel der Automobilentwicklung

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Der Kunde als Innovationspartner : Konsumenten integrieren, Flop-Raten reduzieren, Angebote verbessern

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