Showing 1 - 10 of 127,506
Persistent link: https://www.econbiz.de/10003909943
Firms striving to reach consumers through today's swell of marketing clutter frequently are employing novel marketing practices. Although many nontraditional marketing messages are effective through clever, entertaining, and ultimately benign means, others rely on deception to reach consumers....
Persistent link: https://www.econbiz.de/10014219406
Persistent link: https://www.econbiz.de/10003717267
Persistent link: https://www.econbiz.de/10012230611
Persistent link: https://www.econbiz.de/10003717433
The widespread use of markets leads to unprecedented material well-being in many societies. We study whether market interaction, as a side effect, erodes moral values. In an influential paper, Falk and Szech (2013) provide experimental data that seem to suggest that "market interaction erodes...
Persistent link: https://www.econbiz.de/10012420325
The widespread use of markets leads to unprecedented material well-being in many societies. We study whether market interaction, as a side effect, erodes moral values. An encompassing understanding of the virtues and vices of markets, including their possible impact on moral values, is necessary...
Persistent link: https://www.econbiz.de/10012267937
The widespread use of markets leads to unprecedented material well-being in many societies. We study whether market interaction, as a side effect, erodes moral values. An encompassing understanding of the virtues and vices of markets, including their possible impact on moral values, is necessary...
Persistent link: https://www.econbiz.de/10012270575
Persistent link: https://www.econbiz.de/10003611090
strategies, structural transformation of media, and changing advertising ethics"--Provided by publisher. …
Persistent link: https://www.econbiz.de/10010532153