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Factors driving website success - the key role of Internet customisation and the influence of website design qualtity and Internet marketing strategy
Fan, Wei-shang; Tsai, Ming-chun - In: Total quality management & business excellence : an … 21 (2010) 11/12, pp. 1141-1159
Persistent link: https://www.econbiz.de/10008824908
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Toward a conceptual model of consumer online resale behavior : an exploratory study in Taiwan
Chu, Hsunchi; Liao, Shuling - In: Journal of internet commerce 7 (2008) 2, pp. 220-252
Persistent link: https://www.econbiz.de/10003762465
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Blending Internet-of-Things (IoT) solutions into relationship marketing strategies
Lo, Fang Yi; Campos, Nayara - In: Technological forecasting & social change : an … 137 (2018), pp. 10-18
Persistent link: https://www.econbiz.de/10011961935
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The development and current trends of digital marketing and relationship marketing research
Le Dung; Nguyen Tuyet-Mai; Quach, Sara; Thaichon, Park; … - In: Developing digital marketing : relationship perspectives, (pp. 1-18). 2021
Persistent link: https://www.econbiz.de/10012585544
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The current trends and future direction of digital and relationship marketing : a business perspective
Nguyen Tuyet-Mai; Le Dung; Quach, Sara; Ratten, Vanessa - In: Developing digital marketing : relationship perspectives, (pp. 191-200). 2021
Persistent link: https://www.econbiz.de/10012586502
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B2B communication strategy : introducing a new multifunctional application for the waste management industry
Svetlik, Jaroslav; Lastuvka, Igor - In: Marketing i menedžment innovacij : m&mi 13 (2022) 3, pp. 159-171
Persistent link: https://www.econbiz.de/10013491039
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Business-Innovation : Quantensprung statt "Innovatiönchen" ; ein Wegweiser zur zielgerichteten Geschäftserneuerung
Braun, Michael (ed.) - 2001
Persistent link: https://www.econbiz.de/10001594460
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Study on customer relationship management activities in Taiwan tourism factories
Chung, Yi-Chan; Chen, Szu-Ju - In: Total quality management & business excellence : an … 27 (2016) 5/6, pp. 581-594
Persistent link: https://www.econbiz.de/10011579852
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The effects of perceived value on loyalty : the moderating effect of market orientation adoption
Polo Peña, Ana Isabel; Frías Jamilena, Dolores María; … - In: Service business 11 (2017) 1, pp. 93-116
Persistent link: https://www.econbiz.de/10011722452
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A service failure framework of hotels in Taiwan : adaptation of 7Ps marketing mix elements
Poh Theng Loo; Leung, Rosanna - In: Journal of vacation marketing : an international journal 24 (2018) 1, pp. 79-100
Persistent link: https://www.econbiz.de/10011876123