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To jeep or not to keep : effects of online customer reviews on product returns
Minnema, Alec; Bijmolt, H. A.; Gensler, Sonja; Wiesel, … - In: Journal of retailing 92 (2016) 3, pp. 253-267
Persistent link: https://www.econbiz.de/10011566694
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Rebate strategy to stimulate online customer reviews
Yang, Liu; Dong, Shaozeng - In: International journal of production economics 204 (2018), pp. 99-107
Persistent link: https://www.econbiz.de/10011916920
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A movie e-shop recommendation model based on web usage and ontological data
Aresti, Andreas; Markellou, Penelope; Mousourouli, Ioanna; … - In: Consumer behavior, organizational development, and …, (pp. 51-68). 2009
Persistent link: https://www.econbiz.de/10003792577
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Recommender systems : the importance of personalization in e-business environments
Polatidis, Nikolaos; Georgiadis, Christos K. - In: International journal of e-entrepreneurship and … 4 (2013) 4, pp. 32-46
Persistent link: https://www.econbiz.de/10010373452
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The interplay between online consumer reviews and recommender systems : an experimental analysis
Baum, Daniela; Spann, Martin - In: International journal of electronic commerce : IJEC 19 (2014/2015) 1, pp. 129-162
Persistent link: https://www.econbiz.de/10011433889
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Analyzing conversion rates in online hotel booking : the role of customer reviews, recommendations and rank order in search listings
Cezar, Asunur; Öğüt, Hulisi - In: International journal of contemporary hospitality management 28 (2016) 2, pp. 286-304
Persistent link: https://www.econbiz.de/10011459807
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How online product reviews affect retail sales : a meta-analysis
Floyd, Kristopher; Freling, Ryan; Alhoqail, Saad; Cho, … - In: Journal of retailing 90 (2014) 2, pp. 217-232
Persistent link: https://www.econbiz.de/10010402315
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The influence of online reviews to online hotels booking intentions
Zhao, Xinyuan; Wang, Liang; Guo, Xiao; Law, Chun Hung … - In: International journal of contemporary hospitality management 27 (2015) 6, pp. 1343-1364
Persistent link: https://www.econbiz.de/10011403403
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The influence of reviewer and consumer congruence in online word-of-mouth transactions
Furner, Christopher P.; Yoon, Tom E.; Zinko, Robert; … - In: Journal of electronic commerce in organizations : the … 19 (2021) 3, pp. 1-15
Persistent link: https://www.econbiz.de/10012605342
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The Effect of Online Customer Review, Influencer Marketing, Quality Website on Purchase Decisions Online on Online Marketplace Shopee
Handayani, Nurullita Tri; Usman, Osly - 2021
This research was conducted to analyze and know the influence of Online Customer Reviews, Influencer Marketing, Website Quality, on Online Purchasing Decisions at Shopee's Online Marketplace. The analytical method used in this research is descriptive analysis and multiple linear regression...
Persistent link: https://www.econbiz.de/10013237728