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From repeat patronage to value co-creation in service ecosystems : a transcending conceptualization of relationship
Vargo, Stephen L.; Lusch, Robert F. - In: Journal of business market management : jbm 4 (2010) 4, pp. 169-179
Persistent link: https://www.econbiz.de/10008758137
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"Relationship" in transition : an introduction to the special issue on relationship and service-dominant logic
Vargo, Stephen L.; Lusch, Robert F. - In: Journal of business market management : jbm 4 (2010) 4, pp. 167-168
Persistent link: https://www.econbiz.de/10008758138
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Health care customer value cocreation practice styles
McColl-Kennedy, Janet R.; Vargo, Stephen L.; Dagger, … - In: Journal of service research : JSR 15 (2012) 4, pp. 370-389
Persistent link: https://www.econbiz.de/10009673031
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Service-dominant logic : toward reframing business for enhanced e-novation
Lusch, Robert F.; Vargo, Stephen L.; Akaka, Melissa Archpru - In: E-novation for competitive advantage in collaborative …, (pp. 76-91). 2011
Persistent link: https://www.econbiz.de/10009387791
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Service-dominant logic foundations of e-novation
Vargo, Stephen L.; Lusch, Robert F. - In: E-novation for competitive advantage in collaborative …, (pp. 1-15). 2011
Persistent link: https://www.econbiz.de/10009387815
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It's all B2B … and beyond : toward a systems perspective of the market
Vargo, Stephen L.; Lusch, Robert F. - In: Industrial marketing management : the international … 40 (2011) 2, pp. 181-187
Persistent link: https://www.econbiz.de/10008934076
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The service-dominant logic approach to tourism marketing strategy
Park, Sun-Young; Vargo, Stephen L. - In: Strategic marketing in tourism services, (pp. 231-246). 2012
Persistent link: https://www.econbiz.de/10009581722
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A service logic for service science
Vargo, Stephen L.; Lusch, Robert F. - In: Service science, management and engineering : education …, (pp. 83-88). 2008
Persistent link: https://www.econbiz.de/10003827755
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The service-dominant mindset
Lusch, Robert F.; Vargo, Stephen L. - In: Service science, management and engineering : education …, (pp. 89-96). 2008
Persistent link: https://www.econbiz.de/10003827819
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Zooming out and zooming in : service ecosystems as venues for collaborative innovation
Wieland, Heiko; Vargo, Stephen L.; Akaka, Melissa Archpru - In: Service innovation : novel ways of creating value in …, (pp. 35-50). 2016
Persistent link: https://www.econbiz.de/10011497319