//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Website development as a means...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Marketing
31,412
Online-Marketing
13,142
Internet marketing
13,026
Kommunikation
12,805
Communication
11,460
Consumer behaviour
8,066
Konsumentenverhalten
7,911
Diversification
6,901
Social Web
6,809
Social web
6,800
Hotel industry
6,517
Hotellerie
6,428
Diversifikation
6,410
Theorie
5,965
Theory
5,871
Marketingmanagement
4,973
Marketing management
4,742
Deutschland
3,864
USA
3,396
Relationship marketing
3,388
Beziehungsmarketing
3,356
Germany
3,343
Electronic Commerce
3,197
United States
3,146
Website
3,087
E-commerce
2,881
Werbung
2,778
Brand management
2,736
Markenführung
2,716
Advertising
2,656
Online-Handel
2,605
Online retailing
2,599
marketing
2,596
Werbewirkung
2,458
Advertising effects
2,426
Internet
2,289
Interne Kommunikation
2,233
Internal communication
2,232
Öffentlichkeitsarbeit
2,108
communication
2,070
more ...
less ...
Online availability
All
Undetermined
21,035
Free
19,615
Type of publication
All
Article
41,038
Book / Working Paper
38,876
Journal
756
Other
586
Database
1
Type of publication (narrower categories)
All
Article in journal
26,333
Aufsatz in Zeitschrift
26,333
Aufsatz im Buch
5,520
Book section
5,520
Graue Literatur
4,855
Non-commercial literature
4,855
Working Paper
3,791
Arbeitspapier
3,152
Hochschulschrift
2,701
Thesis
2,017
Collection of articles of several authors
2,007
Sammelwerk
2,007
research-article
1,844
Aufsatzsammlung
1,394
Lehrbuch
1,339
Textbook
1,115
Konferenzschrift
943
Case study
790
Fallstudie
790
Dissertation u.a. Prüfungsschriften
774
Bibliografie enthalten
651
Bibliography included
651
Ratgeber
567
Guidebook
523
Conference proceedings
427
review-article
403
Amtsdruckschrift
333
Government document
333
Conference paper
310
Konferenzbeitrag
310
Bibliographie
305
Article
304
review
260
Handbook
257
Handbuch
257
conceptual-paper
242
case-report
220
Congress Report
202
viewpoint
179
Glossar enthalten
175
more ...
less ...
Language
All
English
54,684
German
13,820
Undetermined
11,343
Hungarian
549
French
423
Spanish
173
Russian
164
Polish
117
Italian
75
Modern Greek (1453-)
49
Romanian
46
Portuguese
45
Ukrainian
34
Swedish
33
Lithuanian
32
Dutch
27
Turkish
16
Slovak
15
Czech
14
Finnish
14
Croatian
12
Serbian
12
Danish
10
Norwegian
5
Slovenian
5
Arabic
2
Bulgarian
2
Hebrew
2
Kazakh
2
Chinese
2
Old English (ca. 450-1100)
1
Bosnian
1
Indonesian
1
Japanese
1
Korean
1
Macedonian
1
Multiple languages
1
Nepali
1
more ...
less ...
Author
All
Kotler, Philip
222
Bruhn, Manfred
221
Meffert, Heribert
219
Pepels, Werner
130
Irwin, Scott H.
95
Fritz, Wolfgang
93
Kreutzer, Ralf T.
81
Bauer, Hans H.
75
Wiedmann, Klaus-Peter
74
Fratzscher, Marcel
70
Kaiser, Harry M.
69
Law, Chun Hung Roberts
68
Ehrmann, Michael
67
Belz, Christian
65
Good, Darrel L.
62
Vrontis, Demetris
62
Wilson, William W.
62
Han, Heesup
61
Homburg, Christian
61
Kirchgeorg, Manfred
60
Zerfaß, Ansgar
59
Huber, Frank
57
Karatepe, Osman M.
56
Esch, Franz-Rudolf
55
Jabbar, Mohammad A.
51
Tomczak, Torsten
51
Marchesi, Silvia
50
McDonald, Malcolm
50
Reinecke, Sven
50
Sheth, Jagdish N.
50
Armstrong, Gary
49
Jayne, Thomas S.
49
Zerres, Michael P.
47
Backhaus, Klaus
46
Dreher, Axel
45
Dichtl, Erwin
44
Kitchen, Philip J.
44
Baker, Michael John
43
Blume, Andreas
42
Brown, Stephen
42
more ...
less ...
Institution
All
Agricultural and Applied Economics Association - AAEA
546
Springer Fachmedien Wiesbaden
322
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
158
European Association of Agricultural Economists - EAAE
155
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
147
Southern Agricultural Economics Association - SAEA
136
National Bureau of Economic Research
130
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Economic Research Service, Department of Agriculture
112
HAL
102
Université Paris-Dauphine (Paris IX)
101
African Association of Agricultural Economists - AAAE
99
American Marketing Association
97
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
96
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
IGI Global
81
Office of the Chief Economist, Department of Agriculture
72
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
International Monetary Fund
48
Department of Agricultural and Resource Economics, University of California-Berkeley
47
EconWPA
45
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
C.E.P.R. Discussion Papers
43
International Water Management Institute (IWMI)
43
OECD
43
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
43
Zypern / Statistikē Hypēresia
42
Western Agricultural Economics Association - WAEA
41
Verlag Dr. Kovač
40
eSocialSciences
38
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
Edward Elgar Publishing
32
Zypern / Tmēma Statistikēs kai Ereunōn
32
De Gruyter Oldenbourg
31
Europäische Kommission
31
International Labour Organization (ILO), United Nations
31
more ...
less ...
Published in...
All
International journal of hospitality management
970
SpringerLink / Bücher
690
Journal of business research : JBR
634
European Journal of Marketing
487
Tourism management : research, policies, practice
389
International journal of contemporary hospitality management
376
Springer eBook Collection
258
Journal of retailing and consumer services
257
Journal of hospitality marketing & management
238
International journal of internet marketing and advertising : IJIMA
236
Management science : journal of the Institute for Operations Research and the Management Sciences
218
Marketing Intelligence & Planning
216
Industrial marketing management : the international journal for industrial and high-tech firms
215
Journal of Food Distribution Research
209
Journal of travel and tourism marketing
187
Tourism economics : the business and finance of tourism and recreation
187
Europäische Hochschulschriften / 5
183
Journal of marketing communications
162
Journal of advertising research
159
MPRA Paper
155
Management Science
152
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
151
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
147
Tourism management perspectives : TMP
143
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
140
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
140
Games and economic behavior
136
Journal of Agricultural and Applied Economics
134
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
132
European journal of marketing : EJM
129
NBER working paper series
129
Journal of Consumer Marketing
128
Technological forecasting & social change : an international journal
128
International journal of advertising : the review of marketing communications
127
Research
127
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
126
Journal of marketing management : MM
125
Journal of marketing
123
International journal of electronic marketing and retailing : IJEMR
120
Journal of economic behavior & organization : JEBO
120
more ...
less ...
Source
All
ECONIS (ZBW)
56,251
USB Cologne (EcoSocSci)
9,143
RePEc
9,140
Other ZBW resources
3,280
BASE
2,032
EconStor
1,038
USB Cologne (business full texts)
236
OLC EcoSci
85
ArchiDok
52
more ...
less ...
Showing
1
-
10
of
81,257
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The
marketing
role of the Internet in launching a hotel : the case of hotel ICON
Tse, Tony S. M.
- In:
Journal of hospitality marketing & management
22
(
2013
)
7/8
,
pp. 895-908
Persistent link: https://www.econbiz.de/10010241565
Saved in:
2
How to make your Facebook posts attractive : a case study of a leading budget hotel brand fan page
Su, Na
;
Reynolds, Dennis
;
Sun, Bixuan
- In:
International journal of contemporary hospitality management
27
(
2015
)
8
,
pp. 1772-1790
Persistent link: https://www.econbiz.de/10011447408
Saved in:
3
Deconstructing persuasiveness of online hotel review platforms
Ajanovic, Edina
;
Çizel, Beykan
- In:
Tourism analysis : an interdisciplinary tourism & …
25
(
2020
)
2/3
,
pp. 319-333
Persistent link: https://www.econbiz.de/10012438172
Saved in:
4
Factors contributing to the helpfulness of online hotel reviews : does manager response play a role?
Kwok, Linchi
;
Xie, Karen L.
- In:
International journal of contemporary hospitality management
28
(
2016
)
10
,
pp. 2156-2177
Persistent link: https://www.econbiz.de/10011567199
Saved in:
5
Rhetoric and
marketing
intourism websites through visual figures
Zakharova, Ganna
- In:
Revista internacional de turismo, empresa y territorio …
7
(
2023
)
1
,
pp. 17-37
Persistent link: https://www.econbiz.de/10014382625
Saved in:
6
Croatian hotel websites as promotional and distribution channels : identification of
website
dimensions and differences between different groups of hotels
Mahmutović, Kenan
-
2020
Persistent link: https://www.econbiz.de/10012601652
Saved in:
7
Functionality evaluation of mobile hotel websites in the m-commerce era
Lei, Simon
;
Law, Chun Hung Roberts
- In:
Journal of travel and tourism marketing
36
(
2019
)
6
,
pp. 665-678
Persistent link: https://www.econbiz.de/10012179454
Saved in:
8
Small clicks, great effects : the immediate and delayed influence of websites containing serious games on behavior and attitude
Courbet, Didier
;
Bernard, Françoise
;
Joule, Robert-Vincent
- In:
International journal of advertising : the quarterly …
35
(
2016
)
6
,
pp. 949-969
Persistent link: https://www.econbiz.de/10011644536
Saved in:
9
Online
communication
in Spanish destination
marketing
organizations : the view of practitioners
Fernández-Cavia, José
;
Marchiori, Elena
;
Tang, CH
; …
- In:
Journal of vacation marketing : an international journal
23
(
2017
)
3
,
pp. 264-273
Persistent link: https://www.econbiz.de/10011773066
Saved in:
10
Website
adoption and sales performance in Valais' hospitality industry
Scaglione, Miriam
;
Schegg, Roland
;
Murphy, Jamie
- In:
Technovation : the international journal of …
29
(
2009
)
9
,
pp. 625-631
Persistent link: https://www.econbiz.de/10003889412
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->