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Growing East : geht die Erfolgsstory der österreichischen Wirtschaft weiter?
Schuh, Arnold - In: Grow East : Wachstumsstrategien in CEE ; von Beiersdorf …, (pp. 70-74). 2008
Persistent link: https://www.econbiz.de/10003725919
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Regionalization in Central and Eastern Europe : searching for regiocentric orientations in MNC strategies
Schuh, Arnold - In: Journal of East-West business 13 (2007) 2/3, pp. 143-166
Persistent link: https://www.econbiz.de/10003481702
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Fallstudien in der Strategieforschung : auf der Suche nach dem Strategiewandel im Internationalisierungsprozess
Schuh, Arnold - In: Qualitative Marktforschung : Konzepte - Methoden - Analysen, (pp. 999-1017). 2007
Persistent link: https://www.econbiz.de/10003485733
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Current trends in the marketing strategies of Austrian firms in Central and Eastern Europe
Schuh, Arnold - In: Proceedings of the 14th Annual Conference on Marketing …, (pp. 237-252). 2006
Persistent link: https://www.econbiz.de/10003622161
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Entwicklungen in der Forschung zum Marketing und Handel in Mittel-Osteuropa
Schuh, Arnold - In: Innovationen in Marketing und Handel, (pp. 421-425). 2006
Persistent link: https://www.econbiz.de/10003388302
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Regionalization in Central and Eastern Europe : searching for regiocentric orientations in MNC strategies
Schuh, Arnold - In: Market entry and operational decision making in …, (pp. 143-166). 2006
Persistent link: https://www.econbiz.de/10003525100
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How will MNCs operating the CEE respond to the current economic crisis? : Some prosositions on their strategic moves
Schuh, Arnold - In: Proceedings of the 17th Annual Conference on Marketing …, (pp. 316-326). 2009
Persistent link: https://www.econbiz.de/10009501500
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A literature review of marketing in Central und Eastern Europe after the fall of the Iron Curtain
Schuh, Arnold - In: Proceedings of the 18th Annual Conference on Marketing …, (pp. 382-391). 2010
Persistent link: https://www.econbiz.de/10009492202
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Strategic responses to the global financial and economic crisis in Central and Eastern Europe : the foreign multinational company perspective
Schuh, Arnold - In: New policy challenges for European multinationals, (pp. 393-419). 2012
Persistent link: https://www.econbiz.de/10009733677
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Do regional headquarters for Central and Eastern Europe have a future?
Schuh, Arnold - In: Central European business review : CEBR 2 (2013) 1, pp. 53-54
Persistent link: https://www.econbiz.de/10010344484