Showing 116,141 - 116,150 of 116,255
Purpose – The purpose of this paper is to consider how film can induce image, both individually and collectively. In particular, the psychological drivers of film are explored and how these may impact on tourism visitation. The impacts of film and cinema are explored, as is the relationship...
Persistent link: https://www.econbiz.de/10015037685
Purpose – The purpose of this paper is to explore how tourism and hospitality images are validated and checked to ensure accuracy through the use of online resources. These refined images ultimately impact on buying patterns. Design/methodology/approach – The author reviews the literature on...
Persistent link: https://www.econbiz.de/10015037687
Purpose – The purpose of this paper is to explore the destination image of Mongolia held by actual and potential tourists, including how such images are formed and its implications in destination marketing. Design/methodology/approach – A quantitative research was undertaken in order to...
Persistent link: https://www.econbiz.de/10015037688
Purpose – The purpose of this paper is to explore the relationship between political instability upon destination image and perception and tourism consumer behavior. Design/methodology/approach – The paper takes a case study approach and uses cross‐sectional and qualitative methods to...
Persistent link: https://www.econbiz.de/10015037689
Purpose This study seeks to determine the effect of sustainable practices on willingness to pay a price premium (WTPP) in the hotels and resorts in the Fiji islands. It will also assess how implementing these sustainable practices influences guest re-visit intentions. Design/methodology/approach...
Persistent link: https://www.econbiz.de/10015037766
Purpose – This paper aims to provide a deeper understanding of the effective use of Facebook within the hotel industry. It explored which current Facebook practices are effective/persuasive using the elaboration likelihood model (ELM) as the main theoretical foundation....
Persistent link: https://www.econbiz.de/10015037883
Purpose – This paper aims to address the central guiding questions: What principles of services management need urgent re-thinking in the Asian Century? What opportunities and challenges lie ahead? Design/methodology/approach – This paper provides a review of relevant literature on hedonic...
Persistent link: https://www.econbiz.de/10015038276
Purpose – The purpose of this paper is to analyse the impact of green marketing strategies on consumer purchasing patterns in Mauritius. The present research also explores the possibility of introducing greener patterns of consumption into contemporary lifestyles in the current context where...
Persistent link: https://www.econbiz.de/10015040272
Purpose – The purpose of this paper is to investigate the reasons why the Brazilian consumer of organic foods chooses this type of food in the retail sector, considering sustainable development. Design/methodology/approach – This was a descriptive study including an exploratory phase....
Persistent link: https://www.econbiz.de/10015040455
Describes research on the processes and outcomes of consumer socialisation; it investigates the importance of the family as the main socialisation agent for young children. Shows how parents influence child behaviour directly through instruction in consumer skills, indirectly as models of...
Persistent link: https://www.econbiz.de/10015044090