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11
Cross-cultural comparisons of popular YouTube ads : a content analysis of YouTube video ads in the U.S. and South Korea
Choi, Chang-Won
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
2
,
pp. 145-161
Persistent link: https://www.econbiz.de/10013177323
Saved in:
12
Kulturelle Parameter in der Werbung : deutsche und US-amerikanische Automobilanzeigen im
Vergleich
Temath, Bettina
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008668370
Saved in:
13
The gilded leaf : triumph, tragedy, and tobacco ; three generations of the R.J. Reynolds family and fortune
Reynolds, Patrick
-
1989
Persistent link: https://www.econbiz.de/10000768717
Saved in:
14
The R. J. Reynolds Tobacco Company
Tilley, Nannie M.
-
1985
Persistent link: https://www.econbiz.de/10000701500
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15
Market shares and rivalry in the US cigarette industry
Sephton, Peter S.
- In:
Applied economics letters
15
(
2008
)
4/6
,
pp. 417-422
Persistent link: https://www.econbiz.de/10003727446
Saved in:
16
The advertising-price relationship : theory and evidence
Iwasaki, Natsuko
;
Kudo, Yasushi
;
Tremblay, Carol Horton
; …
- In:
International journal of the economics of business
15
(
2008
)
2
,
pp. 149-167
Persistent link: https://www.econbiz.de/10003756463
Saved in:
17
The effect of government advertising policies on the market power of cigarette firms
Bihari, Shilpi
;
Seldon, Barry J.
- In:
Review of industrial organization : RIO
28
(
2006
)
3
,
pp. 201-229
Persistent link: https://www.econbiz.de/10003329611
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18
Special issue: Series on the US cigarette industry
Tremblay, Victor J.
(
contributor
)
- In:
Review of industrial organization : RIO
28
(
2006
)
3
,
pp. 199-284
Persistent link: https://www.econbiz.de/10003329612
Saved in:
19
The effects of taxes and advertising restrictions on the market structure of the US cigarette market
Tan, Wei
- In:
Review of industrial organization : RIO
28
(
2006
)
3
,
pp. 231-251
Persistent link: https://www.econbiz.de/10003329613
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20
A dynamic equilibrium analysis of the cigarette oligopoly
Tan, Wei
-
2005
Persistent link: https://www.econbiz.de/10003904274
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