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The retailing of life insurance in Nigeria : an assessment of consumers' attitudes
Omar, Ogenyi Ejye - In: The journal of retail marketing management research : JRMMR 1 (2007/08) 1, pp. 41-47
Persistent link: https://www.econbiz.de/10003700974
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Consumer involvement: a new perspective
Michaelidou, Nina; Dibb, Sally - In: The marketing review 8 (2008) 1, pp. 83-99
Persistent link: https://www.econbiz.de/10003674773
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Consumer perceptions of mobile advertising : an application of the theory of reasoned action
Jih, Wen-jang; Lee, Su-fang; Tsai, Yuan-cheng - In: Innovative technologies for information resources management, (pp. 62-78). 2008
Persistent link: https://www.econbiz.de/10003621297
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Identifying consumption : subjects and objects in consumer society
Dunn, Robert G. - 2008
Persistent link: https://www.econbiz.de/10003597302
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Do consumers pay voluntarily? : the case of online music
Regner, Tobias (contributor); Barria, Javier A. (contributor) - 2007
Persistent link: https://www.econbiz.de/10003546352
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Self-concept, emotions and consumer coping : smoking across Europe
Hamilton, Kathy; Hassan, Louise - In: European journal of marketing : EJM 44 (2010) 7/8, pp. 1101-1120
Persistent link: https://www.econbiz.de/10008650637
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Consumer choice: between explicit and implicit reference points
Tarnanidis, Theodoros K.; Owusu-Frimpong, Nana; … - In: The marketing review 10 (2010) 3, pp. 269-286
Persistent link: https://www.econbiz.de/10008651149
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Everyday life of the subaltern consumers: contexts, realities, and issues for marketing
Chaudhuri, Himadri Roy - In: The marketing review 10 (2010) 3, pp. 259-267
Persistent link: https://www.econbiz.de/10008651155
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Effects of income and social awareness on consumer WTP for social product attributes
Ubilava, David; Foster, Kenneth Alan; Lusk, Jayson L.; … - In: Technological forecasting & social change : an … 77 (2010) 4, pp. 587-593
Persistent link: https://www.econbiz.de/10008651859
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Markenexpertise im Alltag : Entwicklung und Struktur
Meier, Carolin - 2010
Persistent link: https://www.econbiz.de/10008654760