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An exploration of US consumer perceptions and affect : two forms of a soy-based food product
Ottenfeld, Marshall; Bernstein, Donald; Witte, Carl L. - In: Journal of food products marketing 14 (2008) 3, pp. 49-76
Persistent link: https://www.econbiz.de/10003773314
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Managing co-branding strategies: global brands into local markets
Abratt, Russell; Motlana, Patience - 2006
Persistent link: https://www.econbiz.de/10003410974
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A research model for consumers' intention of buying private label frozen vegetables
Chaniotakis, Ioannis E.; Lymperopoulos, Constantine; … - In: Journal of food products marketing 15 (2009) 2, pp. 152-163
Persistent link: https://www.econbiz.de/10003857614
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Explaining customers' switching patterns to brand delisting
Wiebach, Nicole; Hildebrandt, Lutz - In: Journal of retailing and consumer services 19 (2012) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10009507915
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Indian frozen peas market : a case study on FPIL
Mahajan, Rajneesh; Garg, Suresh C.; Sharma, P. B. - In: International journal of globalisation and small … 4 (2010/11) 2, pp. 154-169
Persistent link: https://www.econbiz.de/10009551540
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Impacts of perceived brand relationship orientation on attitudinal loyalty : an application to strong brands in the packaged good sector
Séré de Lanauze, Gilles; Aurier, Philippe - In: European journal of marketing : EJM 46 (2012) 11/12, pp. 1602-1627
Persistent link: https://www.econbiz.de/10009707874
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Drivers and barriers to seafood consumption in Australia
Birch, Dawn; Lawley, Meredith; Hamblin, Denise - In: The journal of consumer marketing 29 (2012) 1, pp. 64-73
Persistent link: https://www.econbiz.de/10009565309
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La segmentation moyens-fins : une démarche connexionniste appliquée aux comportements d'achat alimentaire
Aurifeille, Jacques-Marie - 1997
Persistent link: https://www.econbiz.de/10001376284
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Essays on consumption behavior, economic growth and public policy
Yang, Chengyu - 2005
Persistent link: https://www.econbiz.de/10003384702
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Habits and envy : what drives the consumption behavior of U.S. households?
Drechsel-Grau, Moritz; Schmid, Kai D. - 2013
In dieser Analyse schätzen wir den Einfluss von Gewohnheits-(Habits) gegenüber Vergleichsmotiven (Envy) zur Erklärung des Konsumverhaltens US-amerikanischer Haushalte. Wir verwenden Daten der seit August 2013 erhältlichen Konsumerhebungen des Panel Study of Income Dynamics (PSID) für den...
Persistent link: https://www.econbiz.de/10010201638