A research model for consumers' intention of buying private label frozen vegetables
Ioannis E. Chaniotakis; Constantine Lymperopoulos; Magdalini Soureli
| Year of publication: |
2009
|
|---|---|
| Authors: | Chaniotakis, Ioannis E. ; Lymperopoulos, Constantine ; Soureli, Magdalini |
| Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 1132941-5. - Vol. 15.2009, 2, p. 152-163
|
| Subject: | Tiefkühlkost | Frozen food | Gemüse | Vegetables | Handelsmarke | Store brand | Konsumentenverhalten | Consumer behaviour | Strukturgleichungsmodell | Structural equation model | Griechenland | Greece |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003857614