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Handelskonzentration, Handelsmarken und Wettbewerb in der Konsumgüterdistribution : warum das Verbot der vertikalen Preisbindung abgeschafft gehört
Olbrich, Rainer; Buhr, Carl-Christian - In: Theoretische Fundierung und praktische Relevanz der …, (pp. 485-505). 2007
Persistent link: https://www.econbiz.de/10003468263
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Unilever's (other) brand wars : retailers, private labels, and struggles for supremacy within product supply chains
Miskell, Peter - In: Trademarks, brands, and competitiveness, (pp. 215-233). 2010
Persistent link: https://www.econbiz.de/10003972927
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Unilever's (other) brand wars : retailers, private labels, and struggles for supremacy within product supply chains
Miskell, Peter - In: Trademarks, brands, and competitiveness, (pp. 215-233). 2013
Persistent link: https://www.econbiz.de/10009758632
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Store brand management and channel dependence: a model from the manufacturer's perspective
Rubio Benito, Natalia; Yagüe Guillén, María Jésus - In: The journal of brand management : an international journal 15 (2007/08) 4, pp. 272-290
Persistent link: https://www.econbiz.de/10003653616
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Marktmacht als Determinante alternativer Kooperationsformen zwischen Handelsmarkenträger und -produzent
Olbrich, Rainer; Braun, Daniela - In: Handelsmarken : Zukunftsperspektiven der …, (pp. 415-429). 2001
Persistent link: https://www.econbiz.de/10001580470
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Schnittstellenmanagement zwischen Handelsmarken und ECR
Braun, Daniela - 2002
Persistent link: https://www.econbiz.de/10013432113
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Structure of channel management and agency theory : relationship marketing approach for fast moving consumer goods (FMCG) business
Trihatmoko, R. Agus; Harsono, Mugi; Wahyuni, Salamah; … - In: Inventi impact: retailing & consumer services (2019) 1, pp. 17-30
Persistent link: https://www.econbiz.de/10012287681
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Upfront payments and listing decisions
Baake, Pio (contributor);  … - 2008
We analyze the listing decisions of a retailer who may ask her suppliers to make upfront payments in order to be listed. We consider a sequential game with upfront payments being negotiated before short-term delivery contracts. We show that the retailer is more likely to use upfront payments the...
Persistent link: https://www.econbiz.de/10003726104