Showing 81 - 90 of 314
Persistent link: https://www.econbiz.de/10004863261
Persistent link: https://www.econbiz.de/10004092552
Persistent link: https://www.econbiz.de/10004059084
Purpose – The purpose of this paper is to introduce the special issue on research carried out at the Department of Information and Communications at Manchester Metropolitan University. Design/methodology/approach – The paper reflects on two factors: the context of the Department within the...
Persistent link: https://www.econbiz.de/10014671619
Purpose – This paper seeks to make a contribution to understanding of knowledge sharing in the public sector, with specific reference to a context in which multi‐agency working is important, and the information being shared is personal case information. Design/methodology/approach – A...
Persistent link: https://www.econbiz.de/10014671620
Purpose: The purpose of this paper is to extend understanding of marketing in MENA by investigating how women entrepreneurs use social networking sites (SNS) in marketing their businesses in Lebanon. Design/methodology/approach: To address contextual issues arising from research in this region,...
Persistent link: https://www.econbiz.de/10012413906
Purpose: Building on crisis management studies, this study aims to advance research on brand recovery from the existing focus on product brand/customer dyad into stakeholder marketing and corporate branding. Design/methodology/approach: This study uses a single case of industry-dominant...
Persistent link: https://www.econbiz.de/10012539577
Purpose: The purpose of this study is to contribute to the theory and practice of financial services marketing in sub-Saharan Africa (sSA) by investigating how financial service providers are developing corporate social responsibility (CSR) practices, in particular, seeking to uncover the...
Persistent link: https://www.econbiz.de/10012638412
Persistent link: https://www.econbiz.de/10007897002
Persistent link: https://www.econbiz.de/10007718982