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Wachsen aus eigener Kraft -- wie schnell geht das? - Selbst bei starkem Erlöswachstum kann unversehens die Liquiditätsfalle drohen. Um sich nicht von externen Geldgebern abhängig z...
Churchill, Neil C.; Mullins, John W. - In: Harvard-Business-Manager : das Wissen der Besten 23 (2001) 6, pp. 96-107
Persistent link: https://www.econbiz.de/10007041682
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Situational strength: A framework for understanding the role of individuals in initiating proactive strategic change
Mullins, John W.; Cummings, Larry L. - In: Journal of organizational change management 12 (1999) 6, pp. 462-479
Persistent link: https://www.econbiz.de/10007053589
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PIONEERING PRACTICES FOR NEW PRODUCT DEVELOPMENT AT US WEST - Today's rapid changes in markets and technologies require new practices for new product development.
Mullins, John W.; Sittig, Sarah K.; Brown, Carol A. - In: Marketing management : a quarterly business management … 9 (2000) 4, pp. 36-41
Persistent link: https://www.econbiz.de/10007240507
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Early Growth Decisions of Entrepreneurs: The Influence of Competency and Prior Performance Under Changing Market Conditions
Mullins, John W. - In: Journal of business venturing 11 (1996) 2, pp. 89-106
Persistent link: https://www.econbiz.de/10007001695
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Perceived risks and choices in entrepreneurs' new venture decisions
Forlani, David; Mullins, John W. - In: Journal of business venturing 15 (2000) 4, pp. 305-322
Persistent link: https://www.econbiz.de/10006983952
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Missing the boat or sinking the boat: a study of new venture decision making
Mullins, John W.; Forlani, David - In: Journal of business venturing 20 (2005) 1, pp. 47-70
Persistent link: https://www.econbiz.de/10006956375
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Managing cash: What a difference the days make!
Mullins, John W.; Churchill, Neil C. - In: Business Horizons 47 (2004) 6, pp. 79-82
Persistent link: https://www.econbiz.de/10005439137
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Situational strength – A framework for understanding the role of individuals in initiating proactive strategic change
Mullins, John W.; Cummings, Larry L. - In: Journal of Organizational Change Management 12 (1999) 6, pp. 462-479
This article brings together research perspectives on strategic change and organizational behavior to construct a series of theoretical propositions regarding the likelihood that a firm will undertake a change in strategy. Drawing on the concept of “situational strength”, it is argued that...
Persistent link: https://www.econbiz.de/10014891616
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Getting to plan B : breaking through to a better business model
Mullins, John W.; Komisar, Randy - 2009
Persistent link: https://www.econbiz.de/10004941885
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Seeing Differently, Acting Differently? New Venture Perceptions and Decisions of Managers and Successful Entrepreneurs
Mullins, John W.; Forlani, David; Cardozo, Richard N. - In: Journal of Research in Marketing and Entrepreneurship 4 (2002) 3, pp. 163-190
An experimental study was conducted in a sample of America’s most successful entrepreneurs and one of comparable large company managers to examine three research questions: Why do some individuals choose riskier ventures than do others? Do managers and successful entrepreneurs perceive new...
Persistent link: https://www.econbiz.de/10014902583