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Editorial: Should tax deductibility for advertising be eliminated? : the research evidence says no
Taylor, Charles Raymond - In: International journal of advertising : the quarterly … 33 (2014) 2, pp. 197-202
Persistent link: https://www.econbiz.de/10010362930
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Editorial: On the economic effects of advertising : evidence that advertising
Taylor, Charles Raymond - In: International journal of advertising : the quarterly … 32 (2013) 3, pp. 339-342
Persistent link: https://www.econbiz.de/10009789462
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Editorial: Corporate social resposibility and advertising : does it extend to taking stances on social issues?
Taylor, Charles Raymond - In: International journal of advertising : the quarterly … 33 (2014) 1, pp. 11-15
Persistent link: https://www.econbiz.de/10010256890
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Editorial: Conducting state-of-the-art cross-cultural research
Taylor, Charles Raymond - In: International journal of advertising : the quarterly … 33 (2014) 4, pp. 627-631
Persistent link: https://www.econbiz.de/10010466405
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Editorial : the London Olympics 2012 : what advertisers should watch
Taylor, Charles Raymond - In: International journal of advertising : the quarterly … 31 (2012) 3, pp. 459-464
Persistent link: https://www.econbiz.de/10009581826
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Editorial: a call for more research on authenticity in corporate social responsibility programs
Taylor, Charles Raymond - In: International journal of advertising : the review of … 40 (2021) 7, pp. 969-971
Persistent link: https://www.econbiz.de/10012650612
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Editorial: on Hideki Matsuyama and the need for more study of global brand equity
Taylor, Charles Raymond - In: International journal of advertising : the review of … 40 (2021) 3, pp. 325-326
Persistent link: https://www.econbiz.de/10012586664
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Generational research and advertising to various age cohorts : editorial
Taylor, Charles Raymond - In: International journal of advertising : the review of … 40 (2021) 5, pp. 683-685
Persistent link: https://www.econbiz.de/10012623875
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Research on advertising in the metaverse : a call to action : editorial
Taylor, Charles Raymond - In: International journal of advertising : the review of … 41 (2022) 3, pp. 383-384
Persistent link: https://www.econbiz.de/10013207538
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Editorial : advertising and small businesses : the need for more research
Taylor, Charles Raymond - In: International journal of advertising : the review of … 41 (2022) 4, pp. 589-590
Persistent link: https://www.econbiz.de/10013209375