Narrow search
Showing 191 - 200 of 358,837
Cover Image
The relationship between spectator motivations and media and merchandise consumption at a professional mixed martial arts event
Andrew, Damon P. S.; Kim, Seungmo; O'Neal, Nick; … - In: Sport marketing quarterly : preferred journal of the … 18 (2009) 4, pp. 199-209
Persistent link: https://www.econbiz.de/10003940619
Cover Image
The Jordan's Furniture "Monster Deal" : a legal gamble?
Bortman, Eli C. - In: Sport marketing quarterly : preferred journal of the … 18 (2009) 4, pp. 218-221
Persistent link: https://www.econbiz.de/10003940621
Cover Image
"The best price you'll ever get" : the 2005 employee discount pricing promotions in the US automobile industry
Busse, Meghan R.; Simester, Duncan; Zettelmeyer, Florian - In: Marketing science : the marketing journal of the … 29 (2010) 2, pp. 268-290
Persistent link: https://www.econbiz.de/10003969761
Cover Image
Foreword: Special issue on promotion through consumer information on food product credence attributes
Kaiser, Harry M. - In: Agricultural and resource economics review : ARER 38 (2009) 3, pp. 4-6
Persistent link: https://www.econbiz.de/10008858444
Cover Image
Special issue on promotion through consumer information on food product credence attributes
Kaiser, Harry M. (contributor) - 2009
Persistent link: https://www.econbiz.de/10008859488
Cover Image
Consumer response to promotions in the presence of surcharge: implications for online retailing
Chatterjee, Patrali - In: Journal of customer behaviour 9 (2010) 2, pp. 117-134
Persistent link: https://www.econbiz.de/10003989247
Cover Image
Consumer responses to the depth and minimum claimed savings of “Scratch and Save (SAS)” promotions
Choi, Sungchul; Stanyer, Mike; Kim, Moontae - In: Psychology & marketing 27 (2010) 8, pp. 766-779
Persistent link: https://www.econbiz.de/10003997660
Cover Image
ROMI-driven sales promotions : how the biggest Coca-Cola Bottler outside of the US learned how to measure the impact of their sales promotions
Waller, Nico Schinagl - In: Journal of business case studies 6 (2010) 4, pp. 79-87
Persistent link: https://www.econbiz.de/10008647984
Cover Image
How US consumers view in-store promotions
Schultz, Don E.; Block, Martin P. - In: Journal of business research : JBR 64 (2011) 1, pp. 51-54
Persistent link: https://www.econbiz.de/10008806346
Cover Image
Is the treasure hunt strategy working for Costco?
Corona, Ramon; Altamirano, Nelson - In: International journal of management and marketing … 3 (2010) 3, pp. 83-93
Persistent link: https://www.econbiz.de/10008807621