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Product classifications, consu...
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Product classifications, consumer characteristics, and patronage preference for online auction
Korgaonkar, Pradeep
;
Becerra, Enrique
;
O’Leary, Bay
; …
- In:
Journal of retailing and consumer services
17
(
2010
)
4
,
pp. 270-278
Persistent link: https://www.econbiz.de/10008417510
Saved in:
2
Incentivized reviews : promising the moon for a few stars
Petrescu, Maria
;
O'Leary, Kathleen Bay
;
Goldring, Deborah
; …
- In:
Journal of retailing and consumer services
41
(
2018
),
pp. 288-295
Persistent link: https://www.econbiz.de/10011808602
Saved in:
3
Shopping orientations and patronage preferences for internet auctions
Korgaonkar, Pradeep
;
Petrescu, Maria
;
Becerra, Enrique
- In:
International journal of retail & distribution management
42
(
2014
)
5
,
pp. 352-368
Persistent link: https://www.econbiz.de/10010384616
Saved in:
4
Why is social network site advertising ineffective? : seeking answers using a holistic theoretical framework, multi-platform approach
Korgaonkar, Pradeep
;
Becerra, Enrique
;
Londoño, Juan Carlos
- In:
Journal of promotion management : innovations in …
30
(
2024
)
2
,
pp. 157-186
Persistent link: https://www.econbiz.de/10014447593
Saved in:
5
Product, marketing and web site attributes discriminating between successful and failed Internet businesses
Korgaonkar, Pradeep
;
O'Leary, Bay
- In:
Journal of internet commerce
7
(
2008
)
4
,
pp. 485-512
Persistent link: https://www.econbiz.de/10003800836
Saved in:
6
Critical factors to successful website development : opinions of website designers and developers
Korgaonkar, Pradeep
;
O'Leary, Kathleen Bay
; …
- In:
E-business applications for product development and …
,
(pp. 361-377)
.
2011
Persistent link: https://www.econbiz.de/10008938112
Saved in:
7
Critical factors to successful website development: opinions of website designers and developers
Korgaonkar, Pradeep
;
O'Leary, Bay
;
Silverblatt, Ronnie
- In:
International journal of e-business research : an …
5
(
2009
)
4
,
pp. 39-54
Persistent link: https://www.econbiz.de/10003891592
Saved in:
8
Product, marketing and web site attributes discriminating between successful and failed Internet businesses
Korgaonkar, Pradeep
;
O'Leary, Bay
- In:
Journal of internet commerce
7
(
2008
)
4
,
pp. 485-512
Persistent link: https://www.econbiz.de/10009853573
Saved in:
9
Constructing brand value proposition statements : a systematic literature review
Goldring, Deborah
- In:
Journal of marketing analytics : JMA
5
(
2017
)
2
,
pp. 57-67
Persistent link: https://www.econbiz.de/10011747173
Saved in:
10
Commitment variation in the phrases to the relationship development process
Goldring, Deborah
- In:
Journal of relationship marketing : innovations & …
9
(
2010
)
4
,
pp. 229-246
Persistent link: https://www.econbiz.de/10008857875
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