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Han, Heesup
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114
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97
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96
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94
Huber, Frank
87
Lusk, Jayson L.
84
Phau, Ian
83
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81
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79
Gierl, Heribert
78
Herrmann, Andreas
77
Sheth, Jagdish N.
76
Usman, Osly
76
Foxall, Gordon R.
75
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69
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69
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67
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67
Loureiro, Sandra Maria Correia
66
Nayga, Rodolfo M.
66
Septianto, Felix
66
Wansink, Brian
64
Agarwal, Sumit
62
König, René
61
Luhmann, Niklas
61
Stavins, Joanna
61
Paul, Justin
59
Jang, Soocheong
57
Parsons, Talcott
57
Verhoef, Peter C.
56
Janssen, Maarten C. W.
55
Laroche, Michel
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Thøgersen, John
52
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52
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50
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Edward Elgar Publishing
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Friedrich-Schiller-Universität Jena
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RWTH Aachen
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Journal of business research : JBR
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761
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723
Psychology & marketing
658
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581
NBER working paper series
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The journal of product & brand management
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Asia Pacific journal of marketing and logistics
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349
European journal of marketing : EJM
347
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
334
Journal of international consumer marketing
320
Journal of travel and tourism marketing
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Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
298
Journal of marketing communications
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
281
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Journal of business ethics : JOBE
263
Technological forecasting & social change : an international journal
263
International journal of contemporary hospitality management
261
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
254
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ECONIS (ZBW)
89,561
USB Cologne (EcoSocSci)
6,281
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109
EconStor
53
BASE
13
RePEc
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4
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Showing
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21
Broadening the brandfest : play and ludic agency
Kjeldgaard, Dannie
;
Bode, Matthias
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 23-43
Persistent link: https://www.econbiz.de/10011626376
Saved in:
22
Consumer behaviour
Sethna, Zubin
;
Blythe, Jim
-
2016
-
3rd edition
Persistent link: https://www.econbiz.de/10011536225
Saved in:
23
The sociology of consumption : a global approach
Stillerman, Joel
-
2015
Persistent link: https://www.econbiz.de/10010530166
Saved in:
24
Markensoziologie kompakt : Basics für die Praxis ; eine Kurzanleitung für die erfolgreiche Markenführung
Zschiesche, Arnd
;
Errichiello, Oliver Carlo
-
2015
Persistent link: https://www.econbiz.de/10011294334
Saved in:
25
Verbraucherpolitik von unten : Paradoxien, Perspektiven, Problematisierungen
Hellmann, Kai-Uwe
(
ed.
);
Klein, Ansgar
(
ed.
); …
-
Verbraucherpolitik von unten <Veranstaltung> <2019, Berlin>
-
2020
Persistent link: https://www.econbiz.de/10012175527
Saved in:
26
Collective reflexivity in social marketing through ethnographic film-making : the Yolngu story of tobacco in Yirrkala, Australia
Kariippanon, Kishan
;
Gordon, Ross
;
Jayasinghe, Laknath
; …
- In:
Marketing theory
20
(
2020
)
1
,
pp. 123-143
Persistent link: https://www.econbiz.de/10012201556
Saved in:
27
Selling pain to the saturated self
Scott, Rebecca
;
Cayla, Julien
;
Cova, Bernard
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
1
,
pp. 22-43
Persistent link: https://www.econbiz.de/10011763783
Saved in:
28
Contemporary collaborative consumption : trust and reciprocity revisited
Wahlen, Stefan
(
ed.
);
Cruz, Isabel Silva
(
ed.
); …
-
2018
Persistent link: https://www.econbiz.de/10011802559
Saved in:
29
Consumption, crisis, and coping strategies of lower class families in Brazil : a sociological account
Castilhos, Rodrigo B.
;
Fonseca, Marcelo J.
;
Bavaresco, Vera
- In:
International journal of consumer studies
41
(
2017
)
4
,
pp. 379-388
Persistent link: https://www.econbiz.de/10011704461
Saved in:
30
Ordinary consumption
Gronow, Jukka
(
contributor
);
Warde, Alan
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001593176
Saved in:
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