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Das Medium : 50 Jahre Werbung im Stern
Strahlendorf, Peter (contributor) - 1998
Persistent link: https://www.econbiz.de/10004596849
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Wie wirkt Werbung?
Fox, Christoph - 2004
Persistent link: https://www.econbiz.de/10004362528
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ESOMAR FIPP Publishing Marketing Research Seminar: New Challenges and Opportunities for the Publishing Industry : Lisbon (Portugal), November 1997
Publishing Marketing Research Seminar: New Challenges … - 1997
Persistent link: https://www.econbiz.de/10004367167
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"Remember those great Volkswagen ads?"
Abbott, David (contributor) - 2000 - [3. ed.]
Persistent link: https://www.econbiz.de/10004718780
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Anzeigen-Copytests : Erkenntnisse aus 10 Jahren ARGUS
1986
Persistent link: https://www.econbiz.de/10004721423
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Advertising media planning
Sissors, Jack Zanville; Baron, Roger B. - 2002 - 6. ed.
Persistent link: https://www.econbiz.de/10004757353
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Cutting edge advertising : how to create the world's best print for brands in the 21st century
Aitchison, Jim - 2004 - 2. ed.
Persistent link: https://www.econbiz.de/10004734909
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Optimal cover prices and the effects of website provision on advertising and magazine demand
Kaiser, Ulrich - 2002
Persistent link: https://www.econbiz.de/10004747759
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Körpercodes : die vielen Gesichter der Weiblichkeit in der Werbung
Wilk, Nicole M. - 2002
Persistent link: https://www.econbiz.de/10004748001