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Schultz, Don E.; Block, Martin P.; Viswanathan, Vijay - In: The journal of brand management : an international journal 21 (2014) 5, pp. 408-428

Persistent link: https://www.econbiz.de/10010410656

Kitchen, Philip J.; Schultz, Don E. - In: The evolution of integrated marketing communications : …, (pp. 123-130). 2011

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Schultz, Don E. (contributor) - 2011

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Kitchen, Philip J.; Kerr, Gayle; Schultz, Don E.; … - In: European journal of marketing : EJM 48 (2014) 11/12, pp. 2033-2050

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Schultz, Don E.; Block, Martin P. - In: The journal of consumer marketing 31 (2014) 3, pp. 212-217

Persistent link: https://www.econbiz.de/10010395519

Schultz, Don E.; Martin, Dennis; Brown, William P. - 1984 - 2. ed

Persistent link: https://www.econbiz.de/10003219174

Schultz, Don E. - In: Journal of current issues and research in advertising 39 (2018) 3, pp. 222-225

Persistent link: https://www.econbiz.de/10012243055

Kitchen, Philip J. - In: Journal of marketing communications 26 (2020) 6, pp. 571-574

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Gambetti, Rossella; Biraghi, Silvia; Schultz, Don E.; … - In: Journal of strategic marketing 24 (2016) 2, pp. 90-103

Persistent link: https://www.econbiz.de/10011577637

Schultz, Don E.; Chu, Guangzhi; Zhao, Beryl - In: International journal of advertising : the quarterly … 35 (2016) 2, pp. 200-215

Persistent link: https://www.econbiz.de/10011581123

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