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Internationale Preisharmonisierung im Business-to-Business-Geschäft
Mühlmeyer, Joachim - 2001
Persistent link: https://www.econbiz.de/10004608806
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Global marketing management
Kotabe, Masaaki; Helsen, Kristiaan - 2023 - Ninth edition
In the newly revised ninth edition of Global Marketing Management, a decorated team of international marketing professionals delivers an authoritative discussion of the realities of global marketing in today’s economy and an insightful exploration of the future of marketing to an international...
Persistent link: https://www.econbiz.de/10013462502
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Global marketing management
Kotabe, Masaaki - 2008 - 4. ed.
Persistent link: https://www.econbiz.de/10013490215
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Basics of international business
Neelankavil, James P.; Rai, Anoop - 2009
Persistent link: https://www.econbiz.de/10003774903
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International transfer pricing in Asia Pacific : perspectives on trade between Australia, New Zealand and China
Li, Jian; Paisey, Alan - 2005
Persistent link: https://www.econbiz.de/10002658875
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Analyzing the cultural diversity of consumers in the global marketplace
Alcantara-Pilar, Juan Miguel (ed.);  … - 2015
Persistent link: https://www.econbiz.de/10011305438
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Analyzing the cultural diversity of consumers in the global marketplace
Alcántara-Pilar, Juan Miguel (ed.);  … - 2015
Persistent link: https://www.econbiz.de/10011305472
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Interkulturelles Marketing : mehr Erfolg im internationalen Geschäft
Usunier, Jean-Claude; Walliser, Björn - 1993
Persistent link: https://www.econbiz.de/10010223944
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Handbook of research in international marketing
Jain, Subhash C. (ed.) - 2011 - 2. ed.
Persistent link: https://www.econbiz.de/10009384406