//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Brand planning for the pharmac...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Brand management
1
Markenführung
1
Marketing
1
Pharmaceutical industry
1
Pharmaindustrie
1
Pharmazeutische Industrie
1
Strategic management
1
Strategisches Management
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Guidebook
1
Ratgeber
1
Language
All
English
2
Author
All
MacLennan, Janice
2
Lidstone, John
1
Source
All
ECONIS (ZBW)
1
USB Cologne (EcoSocSci)
1
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand planning for the pharmaceutical industry
MacLennan, Janice
-
2016
-
First published in paperback
Persistent link: https://www.econbiz.de/10011557629
Saved in:
2
Marketing planning for the pharmaceutical industry
Lidstone, John
;
MacLennan, Janice
-
2002
-
2. ed., repr.
Persistent link: https://www.econbiz.de/10004782381
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->