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Adventures in misplaced market...
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Advertising
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Rotfeld, Herbert Jack
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ROTFELD, HERBERT JACK
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Preston, Ivan L.
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Journal of Consumer Marketing
28
Journal of consumer affairs : official publication of the American Council on Consumer Interests
28
Journal of Product & Brand Management
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Advertising theory
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International studies of management and organization
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USB Cologne (EcoSocSci)
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The stealth influence of covert marketing and much ado about what may be nothing
Rotfeld, Herbert Jack
- In:
Journal of public policy & marketing : JPP & M ; an …
27
(
2008
)
1
,
pp. 63-68
Persistent link: https://www.econbiz.de/10003717433
Saved in:
2
Confusions, contexts, and foundations for understanding advertising regulation as related to the research of Jean J. Boddewyn
Rotfeld, Herbert Jack
- In:
International studies of management and organization
40
(
2010
)
4
,
pp. 94-103
Persistent link: https://www.econbiz.de/10008825750
Saved in:
3
A pessimist's simplistic historical perspective on the fourth wave of consumer protection : editorial postlude
Rotfeld, Herbert Jack
- In:
Journal of consumer affairs : official publication of …
44
(
2010
)
2
,
pp. 423-429
Persistent link: https://www.econbiz.de/10003983981
Saved in:
4
Adventures in misplaced theories
Rotfeld, Herbert Jack
- In:
Advertising theory
,
(pp. 553-562)
.
2012
Persistent link: https://www.econbiz.de/10009524016
Saved in:
5
Parting perspectives from an aging editor (& thanks for all the fish)
Rotfeld, Herbert Jack
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
3
,
pp. 539-546
Persistent link: https://www.econbiz.de/10009531717
Saved in:
6
Researchers, scholars and Ivan
Rotfeld, Herbert Jack
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
2
,
pp. 358-364
Persistent link: https://www.econbiz.de/10009531750
Saved in:
7
The public as the problem for public health
Rotfeld, Herbert Jack
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
1
,
pp. 165-168
Persistent link: https://www.econbiz.de/10009531788
Saved in:
8
Editors talking
Rotfeld, Herbert Jack
- In:
Journal of consumer affairs : official publication of …
44
(
2010
)
3
,
pp. 615-619
Persistent link: https://www.econbiz.de/10009531857
Saved in:
9
Adventures in misplaced mentoring
Rotfeld, Herbert Jack
- In:
Journal of consumer affairs : official publication of …
44
(
2010
)
1
,
pp. 265-269
Persistent link: https://www.econbiz.de/10009531870
Saved in:
10
Privacy crimes, annoyances and self-defeating business practices
Rotfeld, Herbert Jack
- In:
Journal of consumer affairs : official publication of …
43
(
2009
)
3
,
pp. 538-542
Persistent link: https://www.econbiz.de/10009531907
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