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British car advertising of the...
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109
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99
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1
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1
A cointegration analysis of car
advertising
and sales data in the presence of structural change
Esteve García, Vicente
;
Requena Silvente, Francisco
- In:
International journal of the economics of business
13
(
2006
)
1
,
pp. 111-128
Persistent link: https://www.econbiz.de/10003327197
Saved in:
2
Gender contamination in Indian automobile advertisements : male acceptance or alienation?
Sandhu, Namrata
;
Dilpreet Singh
- In:
Paradigm : the journal of Institute of Management Technology
21
(
2017
)
2
,
pp. 139-155
Persistent link: https://www.econbiz.de/10012161028
Saved in:
3
High-tech marketing communication in the automotive industry : a content analysis of print advertisements
Baccarella, Christian V.
;
Scheiner, Christian Willi
; …
- In:
International journal of business environment : IJBE
6
(
2014
)
4
,
pp. 395-410
Persistent link: https://www.econbiz.de/10010492064
Saved in:
4
Price
advertising
by manufacturers and dealers
Xu, Linli
;
Wilbur, Kenneth C.
;
Siddarth, S.
; …
- In:
Management science : journal of the Institute for …
60
(
2014
)
11
,
pp. 2816-2834
Persistent link: https://www.econbiz.de/10010461797
Saved in:
5
Consumer boycotts, country of origin, and product competition : evidence from China’s automobile market
Sun, Qi
;
Wu, Fang
;
Li, Shanjun
;
Grewal, Rajdeep
- In:
Management science : journal of the Institute for …
67
(
2021
)
9
,
pp. 5857-5877
Persistent link: https://www.econbiz.de/10012650178
Saved in:
6
Need to necessity : carriage
advertising
in the Gilded Age
Regan, J. Ward
- In:
History of retailing and consumption
5
(
2019
)
2
,
pp. 111-132
Persistent link: https://www.econbiz.de/10012171316
Saved in:
7
"This astounding car for $1500" : the year automobile
advertising
came of age
Schorman, Rob
- In:
Enterprise & society : the international journal of …
11
(
2010
)
3
,
pp. 468-523
Persistent link: https://www.econbiz.de/10008653178
Saved in:
8
Symbolism in marketing systems
Kadirov, Djavlonbek
;
Varey, Richard J.
- In:
Journal of macromarketing : examining the interactions …
31
(
2011
)
2
,
pp. 160-171
Persistent link: https://www.econbiz.de/10009154832
Saved in:
9
The right angle : visual portrayal of products affects observers' impressions of owners
Schuldt, Jonathon P.
;
Konrath, Sara H.
;
Schwarz, Norbert
- In:
Psychology & marketing
29
(
2012
)
10
,
pp. 705-711
Persistent link: https://www.econbiz.de/10009626437
Saved in:
10
Markensoziologische Werbung : eine Analyse der ökonomischen Funktionen kultureller Resonanzfelder
Errichiello, Oliver Carlo
-
2013
-
1., neue Ausg.
Persistent link: https://www.econbiz.de/10009706984
Saved in:
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