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877
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Kotler, Philip
223
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222
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182
Pepels, Werner
138
Irwin, Scott H.
94
Homburg, Christian
88
Caliendo, Marco
87
Wiedmann, Klaus-Peter
83
Fritz, Wolfgang
76
Bauer, Hans H.
73
Kaiser, Harry M.
68
Malhotra, Naresh K.
68
Viscusi, W. Kip
68
Huber, Frank
67
Belz, Christian
63
Wilson, William W.
62
Good, Darrel L.
61
Kuß, Alfred
59
Sheth, Jagdish N.
57
Herrmann, Andreas
54
Jabbar, Mohammad A.
51
Reinecke, Sven
51
Kirchgeorg, Manfred
50
Armstrong, Gary
49
Hair, Joseph F.
49
Jayne, Thomas S.
49
Dichtl, Erwin
48
Hruschka, Harald
48
Unger, Fritz
47
Zerres, Michael P.
47
Backhaus, Klaus
46
Griffith, Garry R.
46
Tomczak, Torsten
46
Baker, Michael John
45
Diller, Hermann
44
McDonald, Malcolm
43
Zimmermann, Klaus F.
43
Ahlert, Dieter
42
Kreutzer, Ralf T.
42
Kumar, V.
42
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Agricultural and Applied Economics Association - AAEA
545
Department of Agricultural, Food and Resource Economics, Michigan State University
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Charles H. Dyson School of Applied Economics and Management, Cornell University
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Springer Fachmedien Wiesbaden
174
European Association of Agricultural Economists - EAAE
160
Department of Agribusiness and Applied Economics, North Dakota State University
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134
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53
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47
Edward Elgar Publishing
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42
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276
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231
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208
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202
Working paper / National Bureau of Economic Research, Inc.
168
Springer eBook Collection
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Management Science
141
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of Agricultural and Applied Economics
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NBER working paper series
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Springer eBook Collection / Business and Economics
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Economics Papers from University Paris Dauphine
118
Journal of marketing management : MM
117
NBER Working Paper
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Journal of the Academy of Marketing Science
113
International journal of market research : JMRS ; the journal of the Market Research Society
107
European journal of marketing : EJM
99
Journal of marketing education : JME
99
MPRA Paper
99
Lehrbuch
98
International Food and Agribusiness Management Review
96
Management science : journal of the Institute for Operations Research and the Management Sciences
95
Qualitative market research : an international journal
86
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
83
Journal of marketing
81
Agricultural Economics Reports
80
Amber Waves
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
Discussion paper series / IZA
78
Jahrbuch der Absatz- und Verbrauchsforschung
77
Marketing theory
76
farmdoc daily
74
Journal of macromarketing : examining the interactions among markets, marketing, and society
72
Review of Marketing and Agricultural Economics
72
Agricultural and Resource Economics Review
70
Marketing letters : a journal of research in marketing
69
Research
66
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ECONIS (ZBW)
34,190
USB Cologne (EcoSocSci)
9,148
RePEc
8,528
BASE
2,082
EconStor
596
ArchiDok
307
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257
OLC EcoSci
70
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61
Das World Wide Web als Befragungsinstrument
Theobald, Axel
-
2000
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001519161
Saved in:
62
Entwurf eines integrierten Bewertungsrahmens für kundenpräsenzbedingte Dienstleistungen : theoretische und empirische Belege aus der Reiseverhaltensforschung
Zins, Andreas H.
;
Zins, Andreas
-
2000
Persistent link: https://www.econbiz.de/10001522039
Saved in:
63
Customer focus assessment : Kriterien zur Bewertung von Kundenorientierung
Bäuerle, Thomas
-
2000
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001511120
Saved in:
64
Technologien für innovative Unternehmensgründungen : Bewertung aus betriebswirtschaftlicher Sicht
Brandkamp, Michael
-
2000
Persistent link: https://www.econbiz.de/10001446446
Saved in:
65
Das Kano-Modell der Kundenzufriedenheit : Reliabilität und Validität einer Methode zur Klassifizierung von Produkteigenschaften
Sauerwein, Elmar
-
2000
Persistent link: https://www.econbiz.de/10001452619
Saved in:
66
Identifying responses styles : a latent-class bilinear multinominal logit model
Rosmalen, Joost van
;
Herk, Hester van
;
Groenen, Patrick …
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 157-172
Persistent link: https://www.econbiz.de/10003947453
Saved in:
67
Zur Messung im wirtschafts- und sozialwissenschaftlichen Umfeld : eine empirische Studie zur Anzahl der Antwortkategorien bei einer Ratingskala
Spatz, Alexander
-
2008
Persistent link: https://www.econbiz.de/10008750049
Saved in:
68
Vergleichende Analyse der Kundenzufriedenheit bei klassischen Befragungen und auf Webseiten mit Hotelbewertungen
Schegg, Roland
;
Fux, Michael
- In:
Social Web im Tourismus : Strategien - Konzepte - …
,
(pp. 203-215)
.
2010
Persistent link: https://www.econbiz.de/10008652782
Saved in:
69
Satisfaction/dissatisfaction and choice tactic refinement for potatoes
McPherson, Mark
;
Dukeshire, Steven
;
Wang-Pruski, Gefu
; …
- In:
Qualitative market research : an international journal
15
(
2012
)
3
,
pp. 309-327
Persistent link: https://www.econbiz.de/10009573210
Saved in:
70
Specification,
evaluation
, and interpretation of structural equation models
Bagozzi, Richard P.
;
Yi, Youjae
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
1
,
pp. 8-34
Persistent link: https://www.econbiz.de/10009507945
Saved in:
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