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Grundlagen der Conjoint-Analyse : Varianten, Vorgehensweise, Anwendungen
Dietz, Wilhelm - 2007
Persistent link: https://www.econbiz.de/10004893783
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Wechselbereitschaft industrieller Erdgaskunden im liberalisierten Gasmarkt : Ergebnisse einer empirischen Untersuchung
Schlangen, Kareen; Scharf, Andreas - 2003
Persistent link: https://www.econbiz.de/10004896975
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What the customer wants you to know : how everybody needs to think differently about sales
Charan, Ram - 2007
Persistent link: https://www.econbiz.de/10004896976
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Selected contributions to market based management
Sarstedt, Marko - 2008
Persistent link: https://www.econbiz.de/10004922223
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Sales Management : shaping future sales leaders
Tanner, John F.; Honeycutt, Earl D.; Erffmeyer, Robert C. - 2009 - Internat. ed.
Persistent link: https://www.econbiz.de/10004926919
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Buying styles : simple lessons for selling the way your customer buys
Wilkinson, Michael (contributor) - 2009
Persistent link: https://www.econbiz.de/10004940634
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Einsatz von Expertenurteilen in der Zielkundenselektion
Folkerts, Henning - 2010
Persistent link: https://www.econbiz.de/10008728278
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Services marketing : a contemporary approach
Boshoff, Christo; Du Plessis, Flip - 2009
Persistent link: https://www.econbiz.de/10004943040
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Predictive marketing : easy ways every marketer can use customer analytics and big data
Artun, Ömer; Levin, Dominique - 2015
Cover; Title Page; Copyright; Contents; Introduction: Who Should Read This Book; Part 1 A Complete Predictive Marketing Primer; Chapter 1 Big Data and Predictive Analytics Are Now Easily Accessible to All Marketers; The Predictive Marketing Revolution; The Power of Customer Equity; Predictive...
Persistent link: https://www.econbiz.de/10012600817