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Sorting tasks have provided researchers with valuable alternatives to traditional paired-comparison similarity judgments. They are particularly well-suited to studies involving large stimulus sets where exhaustive paired-comparison judgments become infeasible, especially in psychological studies...
Persistent link: https://www.econbiz.de/10012989864
This paper develops a maximum likelihood based method for simultaneously performing multidimensional scaling and cluster analysis on two-way dominance or profile data. This MULTICLUS procedure utilizes mixtures of multivariate conditional normal distributions to estimate a joint space of...
Persistent link: https://www.econbiz.de/10009476613
The vast majority of existing multidimensional scaling (MDS) procedures devised for the analysis of paired comparison preference/choice judgments are typically based on either scalar product (i.e., vector) or unfolding (i.e., ideal-point) models. Such methods tend to ignore many of the essential...
Persistent link: https://www.econbiz.de/10009476614
This paper presents a new stochastic multidimensional scaling procedure for the analysis of three-mode, three-way pick any/ J data. The method provides either a vector or ideal-point model to represent the structure in such data, as well as “floating” model specifications (e.g., different...
Persistent link: https://www.econbiz.de/10009476615
This paper develops a maximum likelihood based methodology for simultaneously performing multidimensional unfolding and cluster analysis on two-way dominance or profile data. This new procedure utilizes mixtures of multivariate conditional normal distributions to estimate a joint space of...
Persistent link: https://www.econbiz.de/10009477261
Persistent link: https://www.econbiz.de/10003655856
In recent years, customer value has become a major focus among strategy researchers and practitioners as an essential element of a firm's competitive strategy. Many firms have been interested in Customer Value Analysis (CVA) which involves a structural analysis of the antecedent factors of...
Persistent link: https://www.econbiz.de/10012989487
This paper provides a general Structural Equation finite Mixture Model and algorithm (STEMM). Substantively, the model allows the researcher to simul­taneously treat heterogeneity and form groups in the context of a postulated causal (i.e., simultaneous equation regression) structure in which...
Persistent link: https://www.econbiz.de/10012989572
Persistent link: https://www.econbiz.de/10012989575
The authors model product consideration as preceding choice in a segment-level conjoint model. They propose a latent-class tobit model to estimate cardinal, segment-level preference functions based on consumers' preference ratings for product concepts considered worth adding to consumers'...
Persistent link: https://www.econbiz.de/10012989664