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Optimal threshold analysis of...
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Optimal threshold analysis of segmentation methods for identifying target customers
Mizuno, Makoto
;
Saji, Akira
;
Sumita, Ushio
;
Suzuki, Hideo
- In:
European journal of operational research : EJOR
186
(
2008
)
1
,
pp. 358-379
Persistent link: https://www.econbiz.de/10003769534
Saved in:
2
Optimal threshold analysis of segmentation methods for identifying target customers
Mizuno, Makoto
;
Saji, Akira
;
Sumita, Ushio
;
Suzuki, Hideo
- In:
European journal of operational research : EJOR
186
(
2008
)
1
,
pp. 358-379
Persistent link: https://www.econbiz.de/10007895453
Saved in:
3
Does advertising mislead consumers to buy low-quality products?
Mizuno, Makoto
- In:
International journal of industrial organization
8
(
1990
)
4
,
pp. 545-558
Persistent link: https://www.econbiz.de/10001104056
Saved in:
4
Analysis of the relationship between advertisers and advertising agencies in the global market
Takada, Hirokazu
;
Mizuno, Makoto
;
Bith-Hong, Ling
- In:
Handbook of research on international advertising
,
(pp. 497-517)
.
2012
Persistent link: https://www.econbiz.de/10009514350
Saved in:
5
Chance discovery for consumers
Mizuno, Makoto
- In:
Chance discovery : with 32 tables
,
(pp. 367-382)
.
2003
Persistent link: https://www.econbiz.de/10003467416
Saved in:
6
Constructing the customer journey map of competitive brands : a complex time-series analysis
Mizuno, Makoto
;
Aoyama, Hideaki
;
Fujiwara, Yoshi
-
2020
Persistent link: https://www.econbiz.de/10014372852
Saved in:
7
An empirical study of scarcity marketing strategies : limited-time products with umbrella branding in the beer market
Ishihara, Masakazu
;
Kwon, Minjung
;
Mizuno, Makoto
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
6
,
pp. 1327-1350
Persistent link: https://www.econbiz.de/10014446679
Saved in:
8
Einige Probeleme der Komenský-Forschung
Suzuki, Hideo
- In:
Hitotsubashi journal of social studies
3
(
1966
)
1
,
pp. 7
Persistent link: https://www.econbiz.de/10002886103
Saved in:
9
Ethnographical in John Locke's theories
Suzuki, Hideo
- In:
Annals of the Hitotsubashi Academy
6
(
1956
)
2
,
pp. 47-65
Persistent link: https://www.econbiz.de/10002886111
Saved in:
10
On the efficacy of the generalized floating system
Suzuki, Hideo
- In:
Floating exchange rates and the state of world trade …
,
(pp. 285-289)
.
1984
Persistent link: https://www.econbiz.de/10002886137
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